K-12 EdTech SaaS Account Executive

Alma; Portland (OR); On-site; USD 80,000 - 120,000; Full time

Job summary

Alma is seeking an Account Executive to own the full sales cycle for net-new business in the K-12 EdTech space from Portland, OR. You will prospect, qualify, demo, and close deals, building trusted relationships with school leaders and administrators.

You'll collaborate with SDRs, Marketing, and Product teams to deliver a high‑quality sales experience, maintain accurate Salesforce records, and exceed ARR targets while thriving in a fast-growth environment.

Qualifications

• Experience selling SaaS EdTech solutions to K-12 independent or charter schools.
• Proven track record of building and closing a healthy sales pipeline.
• Strong communication and discovery skills with multiple buyer personas.

Responsibilities

• Own the full sales cycle for net-new business—from outbound prospecting to discovery, demos, and close.
• Grow and manage a healthy pipeline and consistently meet ARR targets.
• Deliver tailored product demonstrations and partner with Sales Engineers for technical demos.
• Maintain detailed Salesforce records and forecast data, collaborating with Marketing, SDRs, and Product.

Skills

SaaS Sales

Account Management

Pipeline Development

Outbound Prospecting

Product Demonstrations

Communication

Education

Tools

Salesforce

Job description

Alma is a modern student information system (SIS) built for the way schools actually work. We partner with K–12 schools and organizations to replace legacy systems with an intuitive, all-in-one platform that simplifies administration, supports educators, and puts student data at the center of every decision. Our team is passionate about education and committed to building technology that makes a real difference in schools.

The Role:

As an Account Executive on Alma’s Independent & Charter Sales team, you will own the full sales cycle for net-new business — from outbound prospecting and pipeline development through discovery, demonstration, and close. You’ll build trusted relationships with school administrators, business officers, and heads of school, helping them identify their challenges and positioning Alma as the strategic solution for their needs.

This role is a great fit for someone who enjoys building a pipeline, leading consultative discovery conversations, and closing new business. You’ll work closely with Sales Development Representatives, Sales Enablement, Marketing, Customer Engagement Team, and Product Management to deliver a high-quality sales experience from first touch to signed agreement.

What You’ll Do:

• Grow and manage a healthy sales pipeline and close new business to consistently meet and exceed monthly, quarterly, and annual ARR quota
• Perform outbound prospecting to target accounts within the Independent and Charter school segment with a focus on growing pipeline and closing new logo sales
• Follow up on and progress Marketing Qualified Leads from the Sales Development team, converting them into qualified pipeline opportunities
• Deliver compelling, tailored product demonstrations that articulate Alma’s value across school departments and speak directly to each buyer persona’s needs; partner with Sales Engineers for complex or technical demos
• Build trusted rapport with prospects by asking thoughtful discovery questions, identifying their challenges, and demonstrating how Alma can serve as a strategic long-term solution
• Manage all contacts, leads, and opportunities through a defined sales process in Salesforce, maintaining detailed, accurate records of client interactions, pipeline status, and forecast data
• Collaborate with Sales team members, Marketing, Customer Engagement, and Product Management to deliver a seamless prospect and buyer experience
• Identify opportunities to decrease the sales cycle, increase sales velocity, and maximize bookings
• Provide feedback to leadership on market trends, competitive threats, unmet needs, and opportunities to extend Alma’s value to the schools we serve
• Maintain and grow relevant domain knowledge in K–12 education and school administration to have meaningful, credible conversations with school leaders

What We’re Looking For:

• 2–4 years of experience in a full-cycle Account Executive role, with a proven track record of meeting and exceeding ARR targets
• Experience selling SaaS EdTech solutions, particularly to K–12 independent or charter schools
• Demonstrated success in new business/hunting sales — you build your own pipeline and own your number
• Proven experience selling within a SaaS sales model to multiple stakeholders and buyer personas
• Strong written and oral communication skills, including the ability to deliver compelling sales presentations and demos
• Ability to convey complex product information in a clear, easy-to-understand way for non-technical buyers
• Salesforce (or equivalent CRM) experience required; you keep records detailed, accurate, and up to date
• Ability to thrive in a fast-paced, high-growth environment with a high degree of ownership and autonomy
• Ability to work East Coast hours

Nice to Have:

• Familiarity with student information systems (SIS), school ERP platforms, or school administrative workflows
• Experience working alongside SDR teams to convert inbound and outbound leads into pipeline

Why Alma?

• Mission-driven product. You’ll sell something that genuinely makes school administrators’ lives easier and keeps educators focused on students
• Collaborative, supportive sales team that values thoughtful, consultative selling over high-pressure tactics
• Strong product-market fit in the independent and charter school segment with a growing and loyal customer base
• Ongoing investment in your professional development and career growth
  

Equal Opportunity Employer

Alma is proud to be an equal opportunity employer. We are committed to building a diverse, inclusive team and encourage candidates from all backgrounds to apply.