Junior Digital Marketing Manager

Too Lost Llc; New York, Northern (NY, KY); Hybrid; USD 60,000 - 80,000; Full time

Job summary

Too Lost is seeking a Junior Digital Marketing Manager to plan, execute, and report on digital campaigns for our priority artists and releases, based out of Los Angeles or New York. This hands-on role requires 4+ years in digital marketing and the ability to own pieces of campaigns independently.

You will build and manage ads on Meta, TikTok, and Google, coordinate with A&R and creative teams, and deliver regular performance reports to internal and artist-facing stakeholders.

Qualifications

• 4+ years of relevant work experience in Label Services and/or Digital Strategy.
• Familiarity with ad platform backends (Meta Ads Manager, TikTok Ads Manager, Google Ads).
• Knowledge of music analytics/streaming platforms (Spotify for Artists, Chartmetric, Soundcharts).

Responsibilities

• Build and manage ad campaigns across Meta/TikTok/Google for artist releases.
• Coordinate release planning: timelines, asset tracking, and cross-team alignment.
• Monitor campaign performance and generate weekly/monthly reports.

Skills

Digital marketing

Campaign management

Analytics & reporting

Written communication

Organization & deadlines

Tools

Meta Ads Manager

TikTok Ads Manager

Google Ads

Spotify for Artists

Job description

Full Time New York, NY or Los Angeles, CA

Junior Digital Marketing Manager

Too Lost is looking for a Junior Digital Marketing Manager to plan, execute, and report on digital campaigns for our priority artists and releases, based out of Los Angeles or New York.

The Junior Digital Marketing Manager at Too Lost plans, coordinates, and executes digital marketing initiatives across our priority artists and releases. This is a hands‑on role for someone who’s spent 4 years in digital marketing and is ready to own pieces of campaigns independently.

Based out of our Los Angeles or New York office, this role will report directly to Too Lost’s Digital Marketing Manager and work on a hybrid schedule (4 days in office, 1 day work from home).

What You’ll Be Doing:

• Build and manage Meta/TikTok/Google ad campaigns for artist releases — targeting, budgets, creative rotation, and reporting
• Support release planning: timelines, asset tracking, and coordination across A&R, creative, and the artist's team
• Monitor campaign performance and pull weekly/monthly reporting for internal and artist-facing recaps
• Source, brief, and manage UGC creators for artist campaigns - outreach, content briefs, usage rights, and payment tracking
• Research trends, platforms, and creator opportunities relevant to the roster
• Assist the Digital Marketing Manager on larger campaign strategy and budget planning.
• Additional responsibilities and projects as assigned.

What We Are Looking For:

• 4+ years of relevant work experience in Label Services and/or Digital Strategy
• Strong familiarity with ad platform backends (Meta Ads Manager, TikTok Ads Manager, Google Ads, etc.) and comfortable navigating campaign setup, targeting, and reporting without needing supervision.
• Familiarity with music analytics/streaming platforms (Spotify for Artists, Chartmetric, Soundcharts, or similar)
• Familiarity with DSP tools (Spotify for Artists, Apple Music for Artists) and playlist pitching processes
• Strong written communication - you can talk to an artist's manager and a curator in the same day and sound like yourself in both
• Organized and deadline-driven comfortable managing multiple artist campaigns at once
• A genuine pulse on music culture and platform trends (not just "what's trending" — where things are headed)