International Sales Manager

Informagroupplc; New York (NY); On-site; USD 120,000 - 190,000; Full time

Job summary

Informa, based in New York, seeks an International Sales Manager to drive revenue growth by identifying and securing new business across global markets. The role requires agility across brands and regions with a consultative approach and strong cross-cultural acumen.

Responsibilities include engaging high‑value prospects, tailoring solutions, tracking opportunities in Salesforce, and representing Informa at industry events worldwide. Travel up to 50–60% is expected.

Qualifications

• Bachelor's degree or equivalent; international business preferred.
• 7–10 years B2B sales, with 3–5 years in international markets.
• Proven revenue achievement across multiple regions.
• Fluency in English; additional languages desirable.
• Willingness to travel internationally up to 50–60%.

Responsibilities

• Identify and engage high‑value prospects across international markets with proposals.
• Apply consultative selling to uncover needs and tailor solutions.
• Build industry knowledge by tracking market trends and sharing insights.
• Collaborate with Marketing and regional teams on campaigns to attract customers.
• Develop sales plans targeting new international accounts and regions.
• Use Salesforce to track opportunities, forecasts, and client interactions.
• Represent Informa at international events to generate leads.
• Build relationships with senior decision‑makers across countries.
• Conduct market research on trends and regional opportunities.
• Prepare reports on sales performance and competitive intelligence.
• Develop pricing strategies considering currency and regional dynamics.
• Meet or exceed sales activity and revenue targets across territories.
• Navigate contracts, compliance, and payment terms across jurisdictions.
• Coordinate with regional offices for seamless deal execution.

Skills

Lead generation

Consultative selling

Cross-cultural

Multi-region deals

Salesforce

Education

Bachelor's degree or equivalent

Job description

This role is based in our New York office.As International Sales Manager, you will be responsible for driving revenue growth by identifying and securing new business opportunities across global markets. Success in this role requires agility across multiple brands and regions, as well as a consultative sales approach and strong cross-cultural business acumen. You will proactively engage prospective clients worldwide to expand Informa's international presence, accelerate customer acquisition, and generate new revenue streams.

Key Responsibilities

• Identify and engage high-value prospects across international markets with compelling proposals, guiding them through the buying process while navigating cultural and regional differences.
• Apply consultative selling techniques to uncover customer needs and present tailored solutions that address market-specific challenges and opportunities.
• Build comprehensive industry and regional knowledge by attending competitor events globally, analyzing international market trends, and sharing insights across cross-functional teams.
• Collaborate with Marketing and regional teams to create packages and campaigns that attract new customers across diverse markets and support revenue growth.
• Leverage insights into global customer buying trends and regional preferences to develop effective sales plans and approaches targeting new international accounts.
• Use Salesforce to track client interactions, opportunities, and forecasts across multiple territories, ensuring data is up to date and accurate.
• Represent Informa at international industry events, competitor shows, trade missions, and networking opportunities to generate leads and expand global market reach.
• Build and maintain relationships with senior-level decision-makers across different countries and cultures to secure new partnerships and sponsorships.
• Conduct market research to identify emerging trends, regional opportunities, and competitive landscapes for international business growth.
• Actively engage with prospective clients worldwide to position Informa as a trusted global partner in their industry.
• Prepare detailed reports on sales performance, international market trends, regional ROI, and competitive intelligence for senior leadership.
• Develop pricing strategies and proposals that account for regional market conditions, currency fluctuations, and local competitive dynamics to maximize profitability and close deals effectively.
• Meet or exceed daily, weekly, and monthly sales activity and revenue targets across assigned international territories.
• Navigate international business practices, including contract negotiations, compliance requirements, and payment terms across different jurisdictions.
• Coordinate with regional offices and local teams to ensure seamless client experience and successful deal execution.

Performance Targets

• Lead Generation: Achieve daily call/email quotas across multiple time zones to identify and qualify new international prospects.
• Revenue Growth: Meet or exceed monthly and quarterly revenue targets through new business acquisition in international markets.
• Market Expansion: Secure new accounts and partnerships across target regions to increase Informa's global market share.
• Sales Activity: Maintain consistent outreach and engagement with prospective clients across diverse geographical markets.
• Regional Penetration: Successfully enter and establish presence in new international markets as assigned.

Qualifications and Experience

• Bachelor's degree or equivalent experience; international business or related field preferred.
• 7-10 years of B2B sales experience, with at least 3-5 years focused on international markets, ideally in media, sponsorship, or B2B events, with proven revenue achievement across multiple regions.
• Demonstrated success in managing complex, multi-stakeholder sales cycles across different countries and cultures.
• Strong expertise in lead generation, consultative selling, and closing high-value deals in international contexts.
• Excellent cross-cultural communication, negotiation, and relationship-building skills with the ability to adapt approach to different business cultures.
• Ability to develop creative solutions and identify new opportunities for growth in diverse international markets.
• Proficiency in CRM systems (Salesforce preferred) for pipeline management and reporting across multiple territories.
• High energy and resilience to thrive in a competitive, fast-paced international sales environment.
• Entrepreneurial mindset with a proactive approach to managing international sales territory.
• Fluency in English required; additional language skills highly desirable.
• Experience working across multiple time zones and managing virtual client relationships.
• Understanding of international business practices, cultural nuances, and regional market dynamics.
• Willingness to travel internationally up to 50-60% for client meetings, industry events, and business development activities.

Key Competencies

Global Mindset: Demonstrates