Internal Communications Content Architect & Analytics Lead

Food Lion; Milford Terrace (NC); On-site; USD 55,000 - 75,000; Full time

Job summary

Food Lion in Salisbury, NC is seeking a seasoned Internal Communications specialist to create, manage and distribute content across the company's digital channels, including Leo intranet, e-boards and email.

You will collaborate with AV resources for large virtual meetings, generate weekly/monthly dashboards, and deliver insights to leadership to improve engagement.

The role requires a BA in Communications and 3–5 years of experience, with strong writing, design and analytics skills.

Qualifications

• Bachelor's degree in Communications, Journalism, Public Relations, English, Marketing, Graphic Design or related field
• 3-5 years minimum experience
• Experience in corporate communications preferred
• Mastery of AP Style
• Proficient in Microsoft Outlook, Microsoft Teams, Word, Excel, PowerPoint, Adobe, SharePoint and Zoom
• Experience with Google Analytics and building metrics dashboards

Responsibilities

• Create content for digital signage network, and schedule written and video content for multiple internal digital channels, including the company intranet, eboards and email. Use PowerPoint, InDesign and photo-editing software to develop compelling visuals and graphics that align with communications and company brand standards.
• Post and measure weekly intranet poll to educate and engage associates on a variety of topics related to the business. Track and report readership and engagement, providing insights and recommendations to improve communication effectiveness.
• Maintain editorial calendar to support weekly meetings that review upcoming content and channel placement. Format and distribute company emails, coordinate email testing and approval workflows, ensuring error-free execution.
• Coordinate distribution timing of emails to prevent conflicting messages or message overload. Maintain distribution lists in collaboration with HR analytics and IT.
• Use Google Analytics to prepare monthly metrics reports and maintain monthly metrics dashboard to identify trends and opportunities to increase associate engagement.
• Produce an annual metrics review to assess performance year-over-year.
• Create and update intranet pages, assisting other teams with keeping their pages active and up-to-date. Partner with IT to diagnose, troubleshoot and remedy technical issues involving the intranet.
• Update and polish slide content for leadership meetings and business updates that support company initiatives.
• Monitor Corporate Communications inbox, triaging and responding to e-board and video requests and story ideas, responding and following up as necessary to close the loop.

Skills

Oral & written communications

Video tech management

Visual design

Software learning

Education

Bachelor's degree in Communications

Tools

PowerPoint

InDesign

Photo-editing software

Google Analytics

SharePoint

Zoom

Job description

Food Lion in Salisbury, NC is seeking a seasoned Internal Communications specialist to create, manage and distribute content across the company's digital channels, including Leo intranet, e-boards and email.

You will collaborate with AV resources for large virtual meetings, generate weekly/monthly dashboards, and deliver insights to leadership to improve engagement.

The role requires a BA in Communications and 3–5 years of experience, with strong writing, design and analytics skills.