Integrated Media Planning Manager

Real Chemistry; New York (NY); Hybrid; USD 70,000 - 80,000; Full time

Benefits offered by this job

Flexible PTO

401k match

Medical, dental, and vision plans

Mental wellness coaching

Access to online courses

Job summary

A leading healthcare marketing firm is seeking a Manager, Integrated (Media) Planning to support the Integrated Planning team with campaign strategy and management. The role entails developing media plans, managing budgets, and collaborating across various channels. The ideal candidate will possess a bachelor's degree in advertising or marketing, strong analytical skills, and experience in the digital media landscape. This position offers a hybrid work model and competitive salary range of $70,000 to $80,000.

Qualifications

• Bachelor’s degree with a focus on Advertising or Marketing.
• Experience with data analysis and trend identification.
• Understanding of digital media dynamics.

Responsibilities

• Support Integrated Planning team with day-to-day tasks.
• Develop media plans and oversee execution.
• Manage budgets and project timelines.
• Conduct audience and competitive research.

Skills

Attention to detail

Effective communication

Data analysis

Digital marketplace understanding

Education

Bachelor’s degree in Advertising or Marketing

Tools

Microsoft Excel

Microsoft PowerPoint

Industry tools (Prisma, ComScore, etc.)

Job description

A leading healthcare marketing firm is seeking a Manager, Integrated (Media) Planning to support the Integrated Planning team with campaign strategy and management. The role entails developing media plans, managing budgets, and collaborating across various channels. The ideal candidate will possess a bachelor's degree in advertising or marketing, strong analytical skills, and experience in the digital media landscape. This position offers a hybrid work model and competitive salary range of $70,000 to $80,000.