Integrated Marketing Manager

PAR Systems; Saint Paul (MN); On-site; USD 110,000 - 125,000; Full time

Benefits offered by this job

401(k) & matching

Medical, Dental, Vision Insurance

Disability & Life Insurance

Paid Time Off (PTO)

Tuition Reimbursement

Job summary

PAR Systems in Saint Paul is looking for a Marketing Manager to drive business growth through strategic marketing and impactful customer experiences. This role combines demand generation, content development, and event execution, making it ideal for a B2B marketer who enjoys both strategic planning and hands-on implementation.

The ideal candidate has over 5 years of experience in B2B marketing, a strong ability to convey complex technologies into engaging messaging, and excellent project management skills. The position offers competitive pay and benefits.

Qualifications

• 5+ years of experience in B2B marketing, content marketing, or demand generation.
• Ability to translate complex technical concepts into customer-focused messaging.
• Experience balancing strategy and execution in a fast-paced environment.

Responsibilities

• Drive measurable business growth through integrated marketing initiatives.
• Manage campaigns, content, digital marketing efforts, and customer experiences.
• Collaborate closely with sales, engineering, and business leaders.

Skills

B2B marketing

Content marketing

Demand generation

Project management

Digital marketing platforms

Communication skills

Education

Bachelor’s degree in marketing or related field

Tools

Digital Asset Management (DAM)

Content Management Systems (CMS)

Job description

From automating the manufacturing of life‑saving medical devices to dismantling Chernobyl, sending rockets into deep space, and enabling adaptive manufacturing for aerospace components, PAR has been at the forefront of innovation for over 65 years. We design and integrate engineered systems for the world’s most renowned visionaries in the Life Sciences, Aerospace, and Nuclear industries.

As part of a collaborative and evolving marketing team, you’ll have the opportunity to shape initiatives, influence strategy, and make a meaningful impact across the business. Your work will directly support technologies that help the world power, protect, heal, and explore.

Job Summary

Our marketing team is focused on driving business growth through strategic marketing, strong storytelling, and impactful customer experiences. As Marketing Manager, you will play a central role in connecting strategy to execution across campaigns, content, events, and brand initiatives. This role blends demand generation, content development, and event execution, making it an exciting opportunity for a well‑rounded B2B marketer who enjoys both strategic planning and hands‑on implementation.

If you’re a self‑starter who thrives in a collaborative environment, enjoys managing diverse marketing initiatives, and can translate complex technologies into compelling customer‑focused messaging, we’d love to hear from you.

Success Criteria

Success in this role means driving measurable business growth through strategic, integrated marketing initiatives that strengthen brand visibility, generate qualified leads, and enhance customer engagement. The ideal candidate will effectively balance strategy and execution by managing campaigns, content, digital marketing efforts, trade shows, and customer experiences while collaborating closely with sales, engineering, and business leaders. Success will also be demonstrated through the ability to translate complex technical solutions into compelling customer‑focused messaging, improve marketing performance through data‑driven insights, maintain consistent brand standards across all touchpoints, and execute high‑quality marketing initiatives that support pipeline growth and overall business objectives.

Qualifications

• Bachelor’s degree in marketing, communications, business, engineering, or a related field.
• 5+ years of experience in B2B marketing, integrated marketing, content marketing, demand generation, events, or related roles.
• Ability to understand complex technical concepts and translate them into customer‑focused messaging and content.
• Experience balancing strategic planning with hands‑on execution across multiple marketing disciplines.
• Strong project management skills with the ability to manage multiple priorities and deadlines in a fast‑paced environment.
• Experience with DAM, analytics, CMS, and digital marketing platforms.
• Strong writing, editing, communication, and presentation skills.
• Experience coordinating trade shows, events, or customer‑facing marketing activities.
• A collaborative mindset, intellectual curiosity, and passion for innovation.
• B2B industrial, manufacturing, automation, aerospace, nuclear, or life sciences marketing experience preferred.
• US Person.

Benefits

• Global team recognized for their passion of inventing
• First‑of‑a‑kind product culture and project exposure
• Training and development from industry‑leading experts
• Cutting edge benefit programs that include: 401(k) & matching; Medical, Dental, Vision Insurance; Disability & Life Insurance; PTO, Paid Holidays, & Parental Leave for both Parents; Tuition Reimbursement

PAR Systems is an equal opportunity employer and we value inclusion and diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We use AI to assist with sorting applications, but real humans do all the evaluating and deciding. If selected for an interview, please advise our Human Resources department if you require accommodation during the interview or assessment process and we will support your accessibility needs. We offer market competitive pay and benefits based upon the candidate’s skills, experience, qualifications, and internal equity. Our starting rate of pay for this salaried position is targeted at $110,000-125,000 annually.