Institutional Marketing Program Lead (Hybrid)

Fisher Investments; Plano (TX); On-site; USD 90,000 - 140,000; Full time

Benefits offered by this job

100% paid medical, dental and vision

401(k) match

20 days of PTO + 10 holidays

Family support programs including paid

Hybrid work from home program (in some

Job summary

The Fisher Investments Institutional Group seeks a skilled Institutional Marketing Program Manager in Plano to drive strategic initiatives across FIIG’s global sales and service efforts. You will craft and distribute sophisticated marketing content, using analytics to sharpen messaging and branding for institutional clients.

Reporting to the Institutional Marketing & Analytics VP, you will lead cross-functional projects, coordinate regionalized plans, and manage content production from concept

Qualifications

• Bachelor's degree or equivalent combination of education and experience.
• 4+ years of related industry experience.
• Ability to navigate ambiguity and adapt to shifting priorities, demands and timelines.
• Experience creating and executing strategic marketing initiatives.
• Demonstrates proactive communication and developed analytical and problem-solving skills.
• Experience working both independently and in a team-oriented, collaborative environment.
• Ability to elicit cooperation from different sources, including senior management, internal clients, and other departments.
• Proficient in MS Office and Adobe Creative Suite.

Responsibilities

• Lead high-impact projects annually, balancing multiple responsibilities and demonstrating strong project management skills to drive successful outcomes for the team/group-wide.
• Communicate with partners from within FIIG and across the firm to develop customized marketing strategies based on regionalization and business-specific needs.
• Create compelling and engaging posts for external content platforms (e.g. LinkedIn) and curate content from various channels to offer post suggestions and generate ideas for market topics relevant to institutional investors.
• Compile and analyze analytics to inform content strategy for optimal engagement.
• Manage the entire production and distribution process for content series using a variety of mediums including interactive graphics and videos; develop visually compelling content.

Skills

Strategic marketing

Project management

Content creation

Communication

Analytics

Team collaboration

Adaptability

Education

Bachelor's Degree

Tools

MS Office

Adobe Creative Suite

Job description

The Fisher Investments Institutional Group seeks a skilled Institutional Marketing Program Manager in Plano to drive strategic initiatives across FIIG’s global sales and service efforts. You will craft and distribute sophisticated marketing content, using analytics to sharpen messaging and branding for institutional clients.

Reporting to the Institutional Marketing & Analytics VP, you will lead cross-functional projects, coordinate regionalized plans, and manage content production from concept