Inside Sales Representative

Cleveland Brothers CAT; Shinnston (WV); On-site; USD 40,000 - 60,000; Full time

Benefits offered by this job

Medical, dental, vision insurance

401(k) match

Paid Time Off (PTO)

Profit Sharing Account

Job summary

Cleveland Brothers CAT in Shinnston, West Virginia is seeking an Inside Sales Representative. This role emphasizes both telephone and in-person sales targeting small-to-medium construction and agriculture customers. Candidates should have a bachelor’s degree and experience in sales. The company offers a robust benefits package, stability, and opportunities for advancement within a trusted organization founded nearly 80 years ago. If you're a motivated self-starter seeking a dynamic career in sales, apply now to join our team.

Qualifications

• Demonstrated experience in selling premium-priced products.
• Ability to maintain product knowledge of Caterpillar and Cleveland Brothers solutions.
• Proven competence in personal disciplines and strategic selling.

Responsibilities

• Identify and establish contact with construction and agriculture customers.
• Qualify accounts and update account information regularly.
• Develop strong relationships with customers and colleagues.

Skills

Sales skills

Customer relationship management

Problem-solving

Communication skills

Education

Bachelor’s degree in business administration or marketing

Minimum of 1 year industry-related experience

Minimum of 1 year retail sales or other sales experience

Job description

Cleveland Brothers, the largest Cat dealer in Pennsylvania, northern West Virginia and western Maryland, has an immediate opportunity for an Inside Sales Representative. This position is base plus commission with unlimited earning potential.

Cleveland Brothers Equipment Co., Inc., your local Caterpillar dealership, is looking for a highly motivated self-starter to join our growing team of established and successful sales professionals.

ISR positions are designed to take an entry‑level salesperson and develop them into a sales professional with unlimited growth potential. We offer multiple levels of training and a deep understanding of the products and services we offer our clients, helping the perfect candidate to achieve their goals both professionally and personally.

Our ideal candidate would have a drive to win in both solo and team sales environments, possess basic sales skills and some industrial background (preferably in construction, agriculture or similar), and exhibit a positive attitude coupled with a genuine desire to assist customers.

Job Summary

The Inside Sales Representative (ISR) position is both a telephone and in‑person sales role. The goal of the ISR is to identify, establish or re‑establish contact with small‑to‑medium construction and agriculture customers to increase sales of equipment and other company solutions within their geographic region. The ISR must strive to reach these customers via multiple lines of communication to transact product support and sales business, focusing on customers that are currently unassigned or underserved. These customers typically include small construction, landscape, specialty trade and agriculture clients; some may not have Caterpillar equipment now but could become prospects for future Cat machines.

Details & Essential Functions

• Account qualification and updating: proactively manage a large account base in the assigned territory, focusing on growing sales and rental of machines and attachments. Qualify accounts, update complete account information, and help develop relationships with key Cleveland Brothers personnel.
• Promote Dealership services: sell machines, attachments, rentals, parts, service, labor, Customer Support Agreements, etc., to assigned customers and prospects.
• Sales and customer satisfaction: through the needs‑analysis process, determine individual customer needs and provide solutions to meet them.
• Relationship building: serve as the primary contact from the Dealer to these customers; develop strong, positive relationships with customers and colleagues.
• Teamwork: partner with Field Sales Representatives to schedule and conduct off‑site demos and other necessary field sales functions. Where applicable, develop and qualify equipment and/or parts and service leads for larger equipment and forward them to the outside sales organization.

Knowledge, Skills & Abilities

• Demonstrated experience and knowledge of sales skills necessary to sell a premium‑priced product.
• Ability to develop and maintain product knowledge of Caterpillar and Cleveland Brothers solutions.
• Proven competence in personal disciplines, relationship skills, strategic selling, and tactical selling.
• Ability to assess customer needs and evaluate customer satisfaction.
• Ability to develop and maintain effective working relationships with others.
• Ability to persuade and influence others.
• Ability to quickly identify problems, approach work from a solutions‑based focus, and develop creative solutions to complex issues.
• Proven competence in oral and written communication skills.
• Must be a self‑starter.

Education & Experience

• Bachelor’s degree in business administration or marketing, or equivalent work experience requested.
• Minimum of 1 year industry‑related experience preferred.
• Minimum of 1 year retail sales or other sales experience preferred.
• Acceptable driving record and valid driver’s license required.
• Must be able to communicate effectively (speak, read, comprehend, write, and speak in English).

Why Join the Cleveland Brothers Team

• Market Leading Benefits Package: Medical, dental, vision, life insurance, 401(k) match, short‑ and long‑term disability, health savings account, PTO, Profit Sharing Account.
• Advancement: take your career to the next level with a dynamic organization that wants to see you succeed. In addition to room to grow in this role, there are limitless opportunities across 29 locations whether you want to move up, or into another division of the company.
• Stability: Cleveland Brothers has been around for 75 years. Experience tremendous job security in an essential role with an organization that is around for the long haul.

About Us

For nearly 80 years, Cleveland Brothers Equipment Co., Inc. has proudly served as the exclusive Cat dealer for western, central, and northeastern Pennsylvania, northern West Virginia, and western Maryland. Since 1948, we’ve built a legacy as a trusted partner in the construction, mining, forestry, and agricultural sectors.

From our 30 locations, we deliver comprehensive solutions, including high‑quality new, used, and rental equipment, genuine parts, and expert service.

Beyond our extensive machinery offerings, we provide diverse solutions, such as industrial engines and generators, all supported by our knowledgeable team of professionals.

At Cleveland Brothers, we’re more than a dealer; we’re your dedicated partner committed to helping you achieve your goals. Discover how we can support your operations at www.ClevelandBrothers.com.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.