Inside Sales Representative

Sunstate; Fort Worth (TX); On-site; USD 42,000 - 68,000; Full time

Benefits offered by this job

Boot allowance

Free equipment rental

Free prescription safety glasses

My Holiday

Vacation overtime averaging

Robust benefits package

Quarterly bonus

Career growth opportunities

Job summary

Sunstate Equipment Co. in Fort Worth, TX is hiring an Inside Sales Representative (ISR) to drive revenue, nurture customer relationships, and ensure a seamless rental experience from inquiry to delivery.

You will identify customer needs, recommend equipment solutions, develop new accounts, and collaborate with Outside Sales, Dispatch, Yard, Service, and Branch Management. The role is ~80% office-based and 20% in the yard, with growth opportunities.

Qualifications

• Associate or bachelor’s degree preferred.
• Degree in Marketing, Sales, Business, Communications, or related field preferred.
• Customer service and/or sales experience preferred.
• Strong interpersonal skills with the ability to quickly build rapport with customers and teammates.
• Confidence in asking questions, active listening, and identifying customer needs.

Responsibilities

• Identify customer needs and recommend the right equipment solutions.
• Develop new accounts and grow existing business through relationship selling.
• Serve as a key connection between customers, Outside Sales, Dispatch, Yard, Service, and Branch Management.
• Maintain a strong focus on sales, customer service, and professional growth.
• Balance 80% office-based work with 20% yard duties.

Skills

Customer service

Sales experience

Interpersonal skills

Questioning & listening

Phone & in-person engagement

Sales pipeline management

Upselling

Organization/detail-oriented

Initiative/self-starter

Adaptability/resilience

Salesforce

MS Office (Outlook, Excel)

Education

Associate or bachelor’s degree preferred

Marketing, Sales, Business, Communications or related field preferred

Tools

Salesforce

RentalMan (AS400)

Job description

Description

Sunstate Equipment Co.: Where Safety and People are Core Values

We care about our People and it shows!

Hiring Immediately! Pay dependent on experience with quarterly performance bonus. PAID WEEKLY!

Typical Schedule: Monday - Friday, 8:00 AM - 5:00 PM
Overtime Eligible
Location : 701 Westport Pkwy Fort Worth, TX 76177, USA

About the Role

The Inside Sales Representative (ISR) plays a critical role in generating revenue, building strong customer relationships, and ensuring a seamless rental experience from start to finish.

As a proactive sales professional, you will identify customer needs, recommend the right equipment solutions, develop new accounts, and grow existing business through relationship building and suggestive selling. You will serve as a key connection between our customers, Outside Sales, Dispatch, Yard, Service, and Branch Management to ensure our customers receive exceptional service.

This position is approximately 80% office-based and 20% working in the yard , with opportunities to cross-train with Dispatch and gain valuable knowledge of Sunstate's rental operations.

This is a great opportunity for someone who is passionate about sales, customer service, and professional growth and wants to build a career with a company that promotes from within.

• $200 annual work boot allowance
• Rent ANY of our equipment for FREE
• FREE prescription safety glasses
• My Holiday benefit lets you celebrate a holiday that is special to you without using PTO
• Vacation Overtime Averaging benefit that pays you overtime while you're on vacation
• Robust overall benefits package
• Quarterly performance bonus
• Opportunities for career growth and advancement

Sunstate is a proud Second Chance employer that evaluates every candidate on a case‑by‑case basis.

Position Requirements

• Associate or bachelor's degree preferred
• Degree in Marketing, Sales, Business, Communications, or a related field preferred
• Customer service and/or sales experience preferred
• Strong interpersonal skills with the ability to quickly build rapport with customers and teammates
• Demonstrated ability to ask thoughtful questions, actively listen, and identify customer needs
• Interest in sales, account management, or customer success with a willingness to learn and grow
• Confident communicator who is comfortable engaging customers by phone and in person
• Strong sales ability, including suggestive selling, upselling, and identifying opportunities to increase revenue
• Highly organized and detail‑oriented with the ability to manage multiple customer requests and follow‑ups in a fast‑paced environment
• Self‑starter who takes initiative, follows through on commitments, and seeks feedback to improve
• Adaptable and resilient with the ability to remain positive and professional in a fast‑paced environment
• Strong technology aptitude with the ability to learn systems such as Salesforce and RentalMan (AS400)
• Proficiency in Microsoft Office, including Outlook, Excel, and