INNOVATION INTERN, PET MARKET

Ultipro; Muscatine, Northern (IA, KY); Hybrid; USD 21,000 - 30,000; Full time

Benefits offered by this job

Paid housing

Paid internship

Hands-on learning

Community events

Career launch

Job summary

KENT Consumer Brands Americas, LLC in Muscatine, IA seeks a Market Innovation Intern to help uncover consumer insights, explore market trends, and contribute to products for pets and pet parents.

You will gain hands-on experience, collaborate with professionals across Marketing, Sales, R&D, and Product Development, and help develop innovative concepts and market strategies. Paid internship with housing support and skill-building opportunities.

Qualifications

• Pursuing a degree in Marketing, Entrepreneurship, Psychology, or Business with marketing focus.
• Has completed at least two marketing-related classes.
• Strong communication and analytical skills.
• Ability to work independently when needed.

Responsibilities

• Perform market and competitive research to identify trends.
• Analyze consumer insights and data to support innovation.
• Collaborate with Marketing, Sales, R&D, and Product Development.
• Assist in developing recommendations and presentations for strategy.
• Coordinate with external partners on research projects.

Skills

Communication

Analytical thinking

Organizational skills

Market analysis

Education

Marketing/Entrepreneurship/Business degree (in progress)

Two marketing courses completed

Job description

At KENT Consumer Brands Americas, LLC, a member of the KENT WORLDWIDE™ family of companies, innovation starts with curiosity. As a Market Innovation Intern, you'll help uncover consumer insights, explore market trends, and contribute to products that make a difference for pets and pet parents. Gain hands‑on experience, collaborate with industry professionals, and see how your ideas can shape the future of our brands. Ready to turn your passion for innovation into real-world impact?

• Paid Housing | Paid Internship | Hands-On Learning | Community Events | Build Skills. Make Connections. Launch Your Career.
  
• This opportunity is designed and intended to be performed in Muscatine, IA.

PRIMARY DUTIES & RESPONSIBILITIES:

• Conduct market and competitive research to identify emerging trends, consumer needs, and opportunities within the pet products industry.
• Analyze consumer insights and marketplace data to support product and marketing innovation initiatives.
• Identify opportunities for new products, enhancements, and solutions that deliver value to pets and pet parents.
• Collaborate with cross-functional teams, including Marketing, Sales, R&D, and Product Development, to evaluate and develop innovative concepts.
• Help build consumer empathy by researching how pet parents experience products today, including key challenges, needs, and aspirations.
• Support product innovation projects by investigating product claims, features, and market positioning.
• Assist in developing recommendations and presentations that inform innovation and business strategy.
• Coordinate with external agencies, research partners, and vendors while supporting additional innovation and market research projects as assigned.

EDUCATION, EXPERIENCE AND/OR QUALIFICATIONS:

• Working toward a degree in Marketing, Entrepreneurship, Psychology or Business with Marketing focus.
• Basic understanding of key marketing principles – completion of a minimum of two marketing related classes.
• Strong communication, analytical and organizational skills.
• Familiarity with conducting competitive or market analyses.
• Comfortable working independently when needed.

TRAVEL:

• Less than 5% travel is expected.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.