Influencer Relations Associate

DNAM Brands; Beverly Hills (CA); On-site; USD 29,000 - 40,000; Full time

Job summary

DNAM Brands is seeking an Influencer Relations Associate to join our Beverly Hills team on-site. You will drive influencer seeding, gifting, and affiliate partnerships across iconic brands, acting as the face of the company to creators and agencies.

You will curate creator rosters, pitch compelling brand stories, manage campaigns via native platforms like TikTok Shop, and coordinate with internal marketing and e‑commerce teams to maximize conversions and brand exposure.

Qualifications

• 1–2 years of influencer marketing, social commerce, or digital public relations experience in fashion, apparel, footwear, or e‑commerce.
• Ability to pitch brand stories to creators and agents with personalized outreach.
• Strong communication skills and organized campaign management across multiple brands.

Responsibilities

• Own end-to-end influencer seeding and gifting campaigns for micro, macro, and celebrity creators to secure UGC.
• Recruit and manage creators via TikTok Shop affiliate programs to boost sales and product visibility.
• Source and maintain a roster of creators and stylists aligned with brand identities.
• Track campaign performance using e-commerce metrics and optimize ROI.
• Oversee gifting inventory, shipments, and premium unboxing experiences.
• Collaborate with social, paid media, and e-commerce teams to integrate influencer content into marketing funnels.

Skills

Influencer Marketing

Social Commerce

Digital PR

Affiliate Programs

Pitching Creators

Communication

Organization

Tools

TikTok Shop

TRYBE

Job description

DNAM Brands is a family-owned and operated company that owns and licenses a portfolio of globally recognized fashion and lifestyle brands, including Von Dutch, Ed Hardy, Valentino Orlandi, Allbirds, Badgley Mischka, and more.We are looking to hire a full-time Influencer Relations Associate for DNAM Brands.

A creative, high-energy, and trend-obsessed Influencer Relations Associate to join our dynamic Marketing team on-site in Beverly Hills working of iconic brands—including Von Dutch, Ed Hardy, Trina Turk, Valentino Orlandi, and Badgley Mischka. In this role, you will be the driving force behind our influencer seeding, affiliate, and partnership initiatives. You will act as the face of the company to creators, executing high-volume seeding campaigns and managing strategic partnerships for iconic, globally recognized fashion and e-commerce brands.

The ideal candidate has a deep passion for streetwear, fashion, and social commerce. You should have a proven track record of finding the perfect creators, pitching compelling brand stories, leveraging influencer platforms, and utilizing native social affiliate programs to drive direct digital conversions.

Responsibilities

• Influencer Seeding & Gifting (Primary Focus): Own the end-to-end execution of product seeding campaigns. Identify, pitch, and fulfill gifting requests for micro, macro, and celebrity influencers to secure organic coverage and high-quality user-generated content (UGC)
• Social Commerce & Affiliate Management:Actively recruit and manage creators through theTikTok Affiliate program (TikTok Shop) to drive commission-based sales and increase product visibility on the FYP
• Relationship Management:Source, vet, and build an active roster of diverse influencers, content creators, and stylists that align with the distinct identities of our brand portfolio (from streetwear legacy like Von Dutch to Allbirds)
• E-commerce & ROI Alignment: Track, measure, and analyze the success of gifting, affiliate, and platform campaigns using e-commerce metrics (affiliate links, TikTok Shop sales, promo codes, reach, engagement, and conversion rates)
• Logistics & Inventory Management: Oversee the day-to-day operations of gifting inventory, tracking outbound shipments, and ensuring a premium unboxing experience for talent
• Collaboration:Partner closely with internal social media, paid media, and e-commerce teams to ensure influencer content seamlessly integrates into our digital marketing funnels

Qualifications

• Experience: 1–2 years of dedicated experience in Influencer Marketing, Social Commerce, or Digital Public Relations, specifically within the fashion apparel, footwear, or e-commerce industries
• Affiliate & Tech Savvy:Proven familiarity with running campaigns via creator marketplaces likeTRYBEand managing partnerships within the TikTok Affiliate / TikTok Shop ecosystem, META Strategies and "WHITE LISTING"
• E-Commerce Alignment: Strong understanding of how influencer marketing integrates with DTC platforms
• Communication Skills: Excellent written and verbal communication. You know how to craft a compelling, personalized pitch email or social DM that catches a creator’s or agent's attention
• Organizational Skills: Exceptionally organized with the ability to manage high volumes of inventory, creator communication, and campaign tracking across multiple distinct brands simultaneously

$25 - $25 an hour