Influencer Program Lead — LATAM & Brazil

Openai; United States; Sur place; USD 90 000 - 150 000; Plein temps

Avantages offerts par ce poste

Hybrid work in São Paulo

LATAM influencer campaigns

Résumé du poste

The company is seeking an experienced Influencer Program Lead to own influencer marketing across Brazil and Spanish-speaking LATAM, translating consumer insights into creator programs and partnerships. Based in Brazil (São Paulo) with a hybrid setup, you will coordinate creators, agencies, and cross-functional teams to drive impactful campaigns.

You will shape briefs, align product features with content, and lead education initiatives for professional-use creators, while tracking performance and

Qualifications

• Proven experience leading marketing programs from strategy through hands-on execution.
• Deep local LATAM market knowledge and cultural relevance.
• Strong product storytelling skills; curiosity about AI tools.
• Fluency in Portuguese and English.

Responsabilités

• Own influencer strategy and program calendar for Brazil and Spanish Speaking LATAM.
• Brief and manage creators and agencies based on audience fit.
• Translate product features into clear creator briefs.
• Lead creator campaigns across launches and cultural moments.
• Define success metrics and learning plans before launch.

Connaissances

Influencer marketing

LATAM marketing

Strategy development

Creator briefing

Cross-functional collaboration

Portuguese

English

Description du poste

The company is seeking an experienced Influencer Program Lead to own influencer marketing across Brazil and Spanish-speaking LATAM, translating consumer insights into creator programs and partnerships. Based in Brazil (São Paulo) with a hybrid setup, you will coordinate creators, agencies, and cross-functional teams to drive impactful campaigns.

You will shape briefs, align product features with content, and lead education initiatives for professional-use creators, while tracking performance and