Influencer & PR Marketing Manager

Remedy; California; On-site; USD 90,000 - 135,000; Full time

Job summary

Remedy is seeking a strategic Influencer & PR Marketing Manager to own Remedy's creator community and earned media engine. You will build systems to identify who to send to, who posts, and who to keep, while cultivating relationships with creators, talent managers, media, and agencies to grow EMV and brand awareness.

You thrive in a fast-paced beauty tech environment, bring 4-5+ years in PR/influencer marketing, and excel at project management, cross-team collaboration, and clear written

Qualifications

• 4-5+ years of PR and influencer marketing experience in beauty, preferably in-house.
• Pre-existing relationships with creators, talent agents, agencies, and vendors.
• Track record growing a creator roster with measurable EMV results.
• Strategic thinker who can manage projects end-to-end.
• Excellent written and verbal communication.
• Willingness to work in-person in Los Angeles 3 days a week and travel occasionally.

Responsibilities

• Own creator discovery and retention programs.
• Lead ShopMy strategy, gifting, and tracking.
• Plan and execute PR campaigns and influencer collaborations.
• Manage agency and partner relationships.
• Build dashboards and insights to inform strategy.

Skills

PR & Influencer Marketing

Beauty Industry

In-house Experience

Campaign Management

Event Planning

Relationship Building

Job description

Reports to: Senior Director, Brand Engagement

Company

Remedy Science was founded by Dr. Muneeb Shah, a board-certified dermatologist who built the brand out of an obsession with the problems he sees in the clinic every day. That same obsession has earned him 20M+ social media followers and made him one of the most trusted voices in skin health. Every Remedy formula starts with a real patient need and the conviction that we can solve it better.

Today Remedy is an omni-channel brand: DTC, TikTok Shop, Amazon, and full chain distribution at Target. Core to our mission is that seriously effective, dermatologist-proven results should be accessible. That means showing up everywhere our customers already shop.

Remedy is backed by some of the leading consumer investors in the world, including L Catterton, Norwest Venture Partners and Sonoma Brands.

Role Overview

We are looking for a strategic, highly collaborative Influencer & PR Marketing Manager to own the creator community and earned media engine behind Remedy's growth. You'll build the systems that tell us who we send to, who posts, and who we keep, and the relationships with creators, talent, media, and agencies that make people want to keep talking about us. This role owns our ShopMy program, influencer campaigns from brief to recap, PR and experiential moments around launches, and the weekly and monthly reporting that shows how all of it turns into EMV.

The ideal candidate has 4-5+ years of PR and influencer marketing experience in beauty, preferably in-house. You're an exceptional project manager and a strategic thinker, as comfortable hosting an intimate creator dinner as building a tracker that holds up at volume. You thrive in a fast-paced environment, collaborate easily across teams, and communicate clearly in writing and in person.

What You'll Own

Creator Discovery & Retention

• New Creator Discovery Set and hit monthly discovery goals, sourcing new creators across tiers and skin concerns who fit Remedy's clinical, derm-led point of view. Build a repeatable pipeline so the roster keeps growing instead of recycling the same names.
• Retention & Community Design and implement the retention program: the tactics, touchpoints, and cadence that keep our best creators posting. Know who is worth deepening, and why.
• IRL Relationship Building Plan and host intimate dinners, influencer events, and in-person moments that turn creators into long-term advocates. Own guest lists, budgets, and follow-up so every event has a clear return.

Seeding, ShopMy & Systems

• ShopMy StrategyOwn Remedy's ShopMy program end to end, including gifting, opt-ins, commissions, and creator tiers, and evolve it based on what drives posting and sales.
• Gifting & Send-Out Tracking Oversee influencer gifting and product seeding with strategic targeting against launch priorities. Build and run the process for tracking every send-out and its impact, separating what drives new creator recruitment from what drives retention.
• Tagging StrategyBuild a precise tagging system, both for how creators are categorized in our database (tier, audience, skin concern, relationship status) and for how content is tagged, so every post is captured, attributed, and counted.

PR, Campaigns & Partnerships

• Integrated PR Programs Lead PR across earned media, product launches, brand partnerships, and cultural moments to drive awareness, engagement, and advocacy.
• Influencer CampaignsOwn campaigns end to end: creator selection, briefing, timelines, talent and agency communication, contracts, content review and approvals, posting oversight, and recaps.
• Agency & Partner Management Manage day-to-day communication with PR and influencer agencies on editorial and creator strategy and execution. Build strong relationships with talent managers, agents, media contacts, and vendors.

Reporting & Insights

• Dashboards & Insights Build concise weekly and monthly dashboards on the metrics that matter, and turn them into clear recommendations on who to send to, who to keep, and where to invest.
• Trends & IdeasSpot emerging skincare, creator, and cultural trends early and turn them into timely, on-brand ideas.

Requirements

• Experience: 4-5+ years of PR and influencer marketing experience in beauty, preferably in-house, with proven success leading both small- and large-scale influencer campaigns and events.
• Relationships:Pre-existing relationships with creators, talent agents, agencies, and vendors.
• Skill Set: Track record growing a creator roster through both discovery and retention, with measurable EMV results. Experience building creator briefs, drafting vendor and influencer contracts, managing timelines, and tracking budgets.
• Operating Mindset:Thinks strategically while executing tactically. Highly organized and detail-obsessed, with strong prioritization and project management skills and the agility to adapt as business needs change.
• Communication:Excellent written and verbal communication. Works well in a small, high-visibility team and independently.
• Location: Ability to work in-person in Los Angeles 3 days per week, support IRL events, work occasional nights and weekends, and travel as needed.