Influencer Marketing Manager

Manychat; Austin (TX); Hybrid; USD 70,000 - 90,000; Full time

Job summary

A leading company in the digital space is seeking an Influencer Marketing Manager to strategize and execute initiatives that align with brand objectives. The role involves leading campaigns, managing partnerships, and enhancing content through collaborations with influencers on platforms like Instagram and TikTok. The ideal candidate will have a strong understanding of social media trends and a data-driven approach to optimize strategies.

Benefits

Generous time-off policy

Competitive medical, dental, and vision coverage

Hybrid work format

Qualifications

• 3-5 years of experience in influencer marketing or similar role.
• Strong understanding of digital media and social media platforms.

Responsibilities

• Lead campaigns from beginning to end.
• Identify and build relationships with potential creator partners.
• Analyze performance and provide actionable recommendations.

Skills

Influencer Marketing

Project Management

Data Analysis

Tools

Monday

Asana

Job description

Do you know how to find creators who truly fit the vibe? We are looking for an Influencer Marketing Manager who knows the social media landscape inside out and can connect with influencers to build partnerships that bring engaging content to life.

As part of our Marketing team, you'll be responsible for strategizing and executing initiatives that align with our brand's objectives, increasing our reach, and enhancing our content through collaborations.

If you're someone who loves leading projects, managing partnerships, and creating impactful campaigns, this could be your ideal role.

WHAT YOU'LL DO

• Lead campaigns successfully from beginning to end.
• Identify, outreach, and build relationships with potential creator partners on IG, TikTok, YouTube, who align with our brand values and objectives.
• Develop targets and leverage tools to build a pipeline of new influencers and cultivate the current community of influencers.
• Negotiate terms and manage agreements.
• Take the lead in working with other departments (Content, Product Marketing, Customer Success, Analytics) to ensure influencers are fully supported and their impact is tracked.
• Lead the ideation and development of creative content briefs.
• Prepare reports, analyze performance relative to the campaign objectives, and provide actionable recommendations based on performance data.

WHAT YOU'LL BRING

• 3-5 years of experience in influencer marketing, creator partnerships, or a similar role within a digital / media or SaaS environment.
• Demonstrated track record of successful collaborations with influencers on IG & TikTok (required). YouTube is a plus.
• Strong understanding of digital media, social media platforms, and content trends.
• High organizational skills with the ability to manage multiple projects and deadlines in a fast-paced environment.
• Data-driven approach with a knack for analyzing metrics and optimizing strategies accordingly.
• Experience with project management tools like Monday, Asana, or similar..
• Startup experience is a plus.

WHAT WE OFFER

We care about your growth, well-being, and comfort

• Generous time-off policy to balance your work and life.
• Competitive medical, dental, and vision coverage for you and your dependents (via PLANS).
• Hybrid work format to choose between home and office.

Manychat is an Equal Opportunity Employer. We're committed to building a diverse and inclusive team. We do not discriminate against qualified employees or applicants because of race, color, religion, gender identity, sex, sexual preference, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, military status, or any other characteristic protected by local law or ordinance.

This commitment is also reflected through our candidate experience. If you have individual needs that may require an accommodation during the interview process, please indicate this in your application. We will do our best to provide assistance throughout your interview process to ensure you're set up for success.

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