Industry Intelligence Analyst: Market Trends & Growth

Vistex; Northern (KY); Hybrid; USD 80,000 - 90,000; Full time

Job summary

Vistex, a global enterprise software and services company, seeks an Industry Intelligence Analyst to shape market, competitor, and customer insights across go-to-market, product, and strategy efforts. You will analyze data on industries and market trends, size opportunities, monitor competitors, and develop actionable profiles for pre-sales, sales, and product teams.

Strong analytical skills and Power BI experience are required.

Qualifications

• 2-5 years: experience in market/competitive intelligence or related field in a B2B software environment.
• Strong analytical skills with experience using data analysis and visualization tools (e.g. Power BI).
• Knowledge of market analysis methodologies, competitive intelligence, and data gathering techniques.
• Excellent communication and presentation skills, with the ability to translate complex data into clear actionable insights.
• Strong project management and organizational skills, with an ability to manage multiple projects in a fast-paced environment.

Responsibilities

• Analyze and interpret data on Vistex related industries and market trends to inform Go-to-Market and product roadmap activities.
• Assess market dynamics and size the market opportunities that align with Vistex strategic priorities.
• Conduct in-depth industry analysis to identify emerging trends and developments across the industries we serve.
• Monitor and evaluate competitor activities, strategic moves, and product launches to identify potential threats and opportunities for Vistex.
• Develop comprehensive competitor profiles and strategic insights to empower internal stakeholders, incl. pre-sales and sales to position Vistex competitively.
• Update the organization on competitor activities that could impact market share and business objectives.
• Analyze and interpret customer insights to support stakeholders on product roadmap, marketing direction and pipeline development
• Monitor and evaluate insights on evolving customer needs across the industries served
• Provide customer insights that support pipeline development, industry expansion, and revenue growth

Skills

Analytical skills

Communication skills

Presentation skills

Project management

Organizational skills

Interpersonal skills

Education

Bachelor's degree in Business Administration

Tools

Power BI

Job description

Vistex, a global enterprise software and services company, seeks an Industry Intelligence Analyst to shape market, competitor, and customer insights across go-to-market, product, and strategy efforts. You will analyze data on industries and market trends, size opportunities, monitor competitors, and develop actionable profiles for pre-sales, sales, and product teams.

Strong analytical skills and Power BI experience are required.