Industrial B2B Growth Specialist

Onecranesource; Allendale Charter Township (MI); Hybrid; USD 65,000 - 105,000; Full time

Job summary

Lift Solutions in the United States is seeking a Business Development Manager to drive sales growth and expand market share for overhead crane solutions. You will identify potential clients, present tailored proposals, and convert opportunities into long-term partnerships.

Ideal candidates have 3+ years in business development or inside sales, strong communication skills, and the ability to manage multiple priorities in a fast-paced environment.

Qualifications

• Bachelor's degree in business, marketing, or related field is preferred.
• 3+ years in business development, sales, or inside sales, preferably in overhead cranes.
• Proven track record of generating and closing sales and meeting targets.
• Strong communication skills (verbal and written) and presentation clarity.
• Ability to work independently and manage multiple priorities in a fast-paced environment.
• Strong organizational and time-management abilities.
• Positive, driven attitude to succeed.

Responsibilities

• Conduct targeted prospecting to identify clients using LinkedIn, cold calling, email campaigns, and industry databases.
• Develop and maintain a pipeline of potential clients to ensure continuous sales growth.
• Conduct sales calls and virtual meetings to present products, answer inquiries, and understand client needs.
• Develop customized proposals and sales presentations to meet prospective clients' needs.
• Achieve monthly, quarterly, and annual sales targets through inside sales and business development.
• Build and nurture long-term relationships with new and existing clients through follow-up and consultative selling.
• Understand client business needs and align solutions to address those needs effectively.
• Stay informed about market trends, competitor offerings, and opportunities.
• Analyze competitors’ strategies and adapt tactics to differentiate offerings.
• Provide feedback on customer needs and market conditions to optimize sales strategies.
• Maintain accurate records of all sales activities and reports to senior management.
• Monitor KPIs and implement strategies to improve performance.

Skills

Prospecting & lead generation

Sales pipeline management

Prospecting tools (LinkedIn, email, DB

Communication skills

Independent work ethic

Time management

Relationship building

Education

Bachelor's degree in business/marketing or related field

Tools

LinkedIn

CRM software

Job description

Lift Solutions in the United States is seeking a Business Development Manager to drive sales growth and expand market share for overhead crane solutions. You will identify potential clients, present tailored proposals, and convert opportunities into long-term partnerships.

Ideal candidates have 3+ years in business development or inside sales, strong communication skills, and the ability to manage multiple priorities in a fast-paced environment.