Impact-Driven Social Media Strategist

Wayne State University; New York (NY); On-site; USD 60,000 - 90,000; Full time

Job description

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A Social Media Manager develops and executes strategies to build a brand's online presence, creating engaging content, managing communities, running campaigns, and analyzing performance across platforms like Facebook, Instagram, and TikTok to meet business goals, requiring strong communication, creativity, analytics, and adaptability. They handle daily tasks from posting and engaging with followers to tracking metrics and identifying trends, often focusing on specific platforms or industries to grow an audience and drive results like leads or sales.