Social Media Strategist

Premiermarketingus; Charlotte (NC); On-site; USD 55,000 - 85,000; Full time

Job summary

Premier Marketing in Charlotte, NC seeks a data-driven Social Media Strategist to lead our brand's social initiatives and expand presence across major platforms. The role requires translating market trends into high-impact campaigns and owning content strategy from ideation to execution.

You will leverage analytics to guide decisions, optimize campaigns, and collaborate with creative teams to deliver compelling visuals and copy. This position emphasizes strategic thinking and measurable growth.

Qualifications

• 4+ years of professional experience in social media management or digital marketing.
• Deep knowledge of major platforms and ad managers (Facebook Ads Manager, TikTok Business Center).
• Proficiency in using social media analytics tools to drive data-informed decisions.
• Strong editorial and copywriting skills, with an eye for visual and video content.
• Bachelor’s degree in Marketing, Communications, Business, or a related field.

Skills

Social media management

Analytics tools

Content creation

Editorial copywriting

Education

Bachelor’s degree in Marketing/Communications/Business

Tools

Facebook Ads Manager

TikTok Business Center

Job description

Premier Marketing is seeking a talented and data-driven Social Media Strategist to lead our social media initiatives and significantly grow our brand presence across all major platforms. This role is perfect for a creative thinker who excels at translating market trends into actionable, high-impact social campaigns. The Social Media Strategist will be responsible for developing, […]

Qualifications

• Experience: Minimum of 4+ years of professional experience in social media management or digital marketing, with a proven track record of developing successful strategies.
• Platform Expertise: Deep, working knowledge of major social platforms and their specific content requirements, algorithms, and ad managers (e.g., Facebook Ads Manager, TikTok Business Center).
• Analytical Skills: Proficiency in using social media analytics tools (e.g., Google Analytics, Sprout Social, Hootsuite, etc.) to drive data-informed decisions.
• Content Proficiency: Strong editorial and copywriting skills, with an eye for compelling visual and video content.
• Education: Bachelor’s degree in Marketing, Communications, Business, or a related field.

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