Impact-Driven Public Relations Specialist (Nonprofit)

Curley & Pynn; Orlando (FL); Hybrid; USD 52,000 - 65,000; Full time

Benefits offered by this job

15 days paid time off

Paid medical benefits (80%)

401(k) matching

Quarterly profit sharing

New business incentives

Paid association membership

Credentialing support

Job summary

Curley & Pynn, an Orlando-based public relations firm, seeks a Public Relations Specialist to support media outreach, content creation, and research across nonprofit and select corporate clients.

The role emphasizes strong writing, media pitching, and project management in a fast-paced agency setting with opportunities to grow. Hybrid schedule with in-person weeks in Orlando and remote days.

Qualifications

• Bachelor’s degree in public relations, communications, or related field.
• 1–3 years of professional experience (agency preferred).
• Portfolio showcasing strong writing skills.
• Proven experience pitching and securing media coverage.
• Proficiency with digital tools for research, social media management, media monitoring and content creation; familiarity with emerging technologies and AI tools is a plus.

Responsibilities

• Write clear, compelling copy across formats including news releases, feature stories, fact sheets, website copy, email newsletters, research reports and business communications.
• Conduct thorough, accurate research to inform strategies, provide insights and support agency and client projects.
• Develop newsworthy story angles, build and maintain relationships with journalists, create targeted media lists, pitch stories, monitor coverage and prepare client-facing reports.
• Monitor social channels for client mentions, track trends, identify and engage influencers, and develop content calendars and copy tailored to each platform.
• Assist with event logistics including invitations, guest registration, vendor coordination and on-site hosting for media and guests.
• Contribute to agency marketing through blog posts, social media content, and active participation in professional associations and community organizations.

Skills

Strong writing skills

Media pitching

Time management

Organization

Adaptability

Education

Bachelor’s degree in public relations, communications, or related field

Tools

Media monitoring tools

Social media management tools

Content creation tools

AI research tools familiarity

Job description

Curley & Pynn, an Orlando-based public relations firm, seeks a Public Relations Specialist to support media outreach, content creation, and research across nonprofit and select corporate clients.

The role emphasizes strong writing, media pitching, and project management in a fast-paced agency setting with opportunities to grow. Hybrid schedule with in-person weeks in Orlando and remote days.