IMC Marketing Lead for Consumer Tech Growth

Vesync

Tustin (CA)

On-site

USD 94,000 - 126,000

Full time

14 days+
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Benefits offered by this job

100% covered Medical/Dental/Vision ins
401K with 4% employer match
Generous PTO policy + paid holidays
Life Insurance
Voluntary Life Insurance
Disability Insurance
Critical Illness Coverage
Accident Insurance
Healthcare FSA
Dependent Care FSA
Travel Assistance Program
Employee Assistance Program (EAP)
Gym
Pet Insurance
Fully stocked kitchen

Job summary

VeSync is seeking an Integrated Marketing Communications Manager to plan, execute, and optimize campaigns for Levoit products, focusing on vacuum and humidifier categories in the US. You’ll work with GTM, Product, and Product Marketing teams to align campaigns with business goals and measure impact.

You will collaborate regionally to adapt product strategy, manage multi-channel campaigns, and drive regional growth through tailored initiatives and analytics.

Qualifications

  • Bachelor’s degree in Marketing, Business, or related field.
  • 5+ years of integrated marketing planning and product marketing with at least 2 years in consumer electronics or related tech-driven category for the US market.
  • Experience in a global company with exposure to regional or global campaign management.
  • Strong analytical, project management, and communication skills.
  • Experience with digital marketing, campaign analytics, and project management tools.
  • Creative thinker with attention to detail and results-driven approach.

Responsibilities

  • Lead regional product strategy adaptation with cross‑functional teams to plan campaigns.
  • Develop regional integrated marketing campaigns, manage budgets, and set KPIs.
  • Collaborate with regional sales, retail and brand partners to drive awareness and revenue.
  • Design channel-specific strategies for e-commerce, social, and physical stores.
  • Track marketing effectiveness, run A/B tests, and adjust budget allocations.

Skills

Digital marketing
Campaign analytics
Project management tools

Education

Bachelor’s degree in Marketing, Business, or related field

Job description

VeSync is seeking an Integrated Marketing Communications Manager to plan, execute, and optimize campaigns for Levoit products, focusing on vacuum and humidifier categories in the US. You’ll work with GTM, Product, and Product Marketing teams to align campaigns with business goals and measure impact.

You will collaborate regionally to adapt product strategy, manage multi-channel campaigns, and drive regional growth through tailored initiatives and analytics.

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