Image Studio Director: Elevate Brand Visuals & Studio

ASSOULINE; New York (NY); On-site; USD 140,000 - 210,000; Full time

Job summary

Assouline seeks an Image Studio Director to lead and evolve the Maison’s image and creative studio. You will codify visual standards, oversee asset development, and manage internal and external teams across campaigns, launches, events and partnerships.

You will partner with founders and brand leadership to raise creative standards while keeping delivery efficient and sustainable, ensuring distinctive visual storytelling across all touchpoints.

Qualifications

• 10+ years of experience in image direction, creative studio leadership, art direction, brand design, campaign development or creative production.
• Experience in luxury, fashion, publishing, design, art, hospitality, architecture, culture or premium lifestyle brands strongly preferred.
• Proven ability to lead high-quality creative output across campaigns, digital, social, print, retail, event, editorial and commercial assets.
• Strong visual culture and refined aesthetic judgment, with a deep understanding of photography, typography, layout, motion, composition, materiality and storytelling.
• Experience translating high-level creative direction into concrete briefs, visual systems, asset families and production plans.
• Strong understanding of luxury image standards and the expectations of culturally sophisticated audiences.
• Proven ability to manage creative workflows, production timelines, budgets, external contributors and cross-functional stakeholders.
• Strong understanding of photography production, image usage rights, licensing principles and asset governance.
• Strong leadership and team management skills, with the ability to raise creative standards while maintaining operational clarity.
• Highly organized, detail-oriented and able to manage multiple projects across different levels of priority.
• Strong interest in books, culture, interiors, architecture, art, fashion, travel, design, hospitality and the world of collectors.

Responsibilities

• Codify, maintain and evolve Assouline’s visual standards across brand, product, retail, wholesale, event, digital, social, editorial and partnership touchpoints.
• Translate the Founders’ creative, editorial and cultural vision into actionable visual principles, guidelines and execution standards.
• Ensure consistency across photography, art direction, typography, layout, motion, video, digital design, print applications, retail assets and event materials.
• Protect Assouline’s visual identity while ensuring the Maison continues to evolve, surprise and open new perspectives through image, composition, storytelling and cultural references.
• Define what “Assouline level” means across different formats, project tiers and channels.
• Lead the Image & Creative Studio team across design, motion, production and coordination.
• Establish the studio as the internal center of excellence for brand image development, creative asset creation and visual execution.
• Implement clear intake, briefing, planning, review and delivery processes for creative requests.
• Ensure the studio is involved early enough in priority projects to shape visual ambition, not simply respond to downstream asset needs.
• Prioritize workload across internal teams and external creative partners, reducing duplication, late-stage pressure and fragmented feedback.
• Mentor and develop the team, raising creative judgment, executional discipline and cross-functional collaboration.
• Build a studio culture defined by high standards, clarity, accountability and calm execution under pressure.

Skills

Image direction

Creative studio leadership

Brand design

Campaign development

Cross-functional leadership

Budget management

Team management

Typography & layout

Job description

Assouline seeks an Image Studio Director to lead and evolve the Maison’s image and creative studio. You will codify visual standards, oversee asset development, and manage internal and external teams across campaigns, launches, events and partnerships.

You will partner with founders and brand leadership to raise creative standards while keeping delivery efficient and sustainable, ensuring distinctive visual storytelling across all touchpoints.