Hybrid Senior Communications Leader — Media & PR Strategy

DLA Piper LLP; Reston (VA); Hybrid; USD 149,000 - 237,000; Full time

Job summary

DLA Piper LLP is seeking a Senior Communications Manager to advance the firm’s reputation through strategic public relations and media outreach. You will develop and execute communications strategies, elevate lawyers across practices, and collaborate with lawyers, firm leaders, and external agencies.

You will identify compelling stories, craft media strategies, and lead proactive outreach to national, regional, and industry outlets while coordinating with cross-functional teams to maintain a

Qualifications

• Bachelor’s degree in public relations, marketing, communication, journalism or related field.
• 8 years of experience in marketing, public relations or similar field.
• Experience in a law firm or professional services environment preferred.

Responsibilities

• Develops and leads public relations initiatives to raise the firm’s profile and practice group visibility.
• Builds relationships with journalists and media outlets to secure opportunities and coverage.
• Provides strategic media counsel to firm leaders and lawyers, including messaging and interview preparation.
• Develops media pitches, briefing materials, key messages, talking points, press releases, statements, and other external communications.
• Monitors media trends and works with external agencies to align campaigns with firm priorities.
• Collaborates with Communications, Marketing, Business Development, Digital, and other teams for coordinated external communications.
• Contributes to special projects and other external communications initiatives as needed.

Skills

Public PR

Media relations

Storytelling

Journalist engagement

Strategic communications

Writing & editing

Project management

Education

Bachelor’s degree in public relations, marketing, communication, journalism or related field

Job description

DLA Piper LLP is seeking a Senior Communications Manager to advance the firm’s reputation through strategic public relations and media outreach. You will develop and execute communications strategies, elevate lawyers across practices, and collaborate with lawyers, firm leaders, and external agencies.

You will identify compelling stories, craft media strategies, and lead proactive outreach to national, regional, and industry outlets while coordinating with cross-functional teams to maintain a