Hybrid Project Manager, Brand Campaigns & Launches

Purple Innovation, LLC; Draper (UT); Hybrid; USD 72,000 - 85,000; Full time

Benefits offered by this job

401(k) Match

Flexible Vacation Plan

Sick & Wellness Time

Holiday Pay

Employee Discount

Job summary

Purple Innovation, LLC seeks a Project Manager, Brand Management to shepherd brand campaigns from brief to launch. You’ll own workbacks, track readiness, and ensure on-brand execution across marketing channels while collaborating with Creative, Media, Ecommerce and Legal teams.

The role sits in Marketing Operations and requires strong project management, meticulous trackers, and a calm approach to shifting plans. Hybrid work in Draper, UT supports fast-paced brand activity.

Qualifications

• 3–5 years in marketing project management, brand or marketing coordination.
• Experience managing integrated campaigns or product launches with many stakeholders.
• Experience building and maintaining workbacks across teams with varying lead times.
• Proficiency in Wrike (or Asana, Monday, Jira) for project management.

Responsibilities

• Brand workbacks: build and run workbacks for campaigns and launches from brief to launch, tying into master calendar.
• Briefing and pitch-back cycle: manage integrated marketing brief process and track gaps to approval.
• Launch readiness: prepare reviews, consolidate plans, track open items and ensure channel readiness.
• Status and follow-through: maintain logs, chase owners, escalate as needed.
• Work in the system: keep brand projects current in the project-management platform and route briefs for approvals.
• Brand review and asset governance: coordinate brand, legal reviews and asset libraries.
• Agency and vendor coordination: track deliverables, po's and invoices with Finance.
• Learning loop: capture learnings and turn launches into reusable templates.

Skills

Marketing project management

Brand coordination

Stakeholder management

Launch planning

Cross-functional collaboration

Education

Bachelor's degree in Marketing/Communications/Business

Tools

Wrike

Asana

Monday

Jira

Job description

Purple Innovation, LLC seeks a Project Manager, Brand Management to shepherd brand campaigns from brief to launch. You’ll own workbacks, track readiness, and ensure on-brand execution across marketing channels while collaborating with Creative, Media, Ecommerce and Legal teams.

The role sits in Marketing Operations and requires strong project management, meticulous trackers, and a calm approach to shifting plans. Hybrid work in Draper, UT supports fast-paced brand activity.