Hybrid Programmatic Media Trader for AI Ad Campaigns

Thrad; San Francisco (CA); Hybrid; USD 120,000 - 180,000; Full time

Job summary

Thrad in San Francisco Bay Area is seeking a full-time Programmatic Media Trader to plan, set up, and optimize campaigns across AI ad inventory.

You will configure DSPs, audience segments, bid strategies, and pacing, monitor performance daily, and translate advertiser objectives into media plans. This role collaborates with sales, product, data, and account teams in a fast-growing environment. Hybrid work arrangement combines in-office collaboration with some work-from-home flexibility.

Qualifications

• Programmatic media buying skills, including experience with DSPs, real-time bidding, audience targeting, and campaign optimization.

Responsibilities

• Plan, set up, and optimize programmatic campaigns across AI and LLM ad inventory.
• Configure DSPs, audience segmentation, bid strategies, and pacing.
• Monitor campaign performance daily and analyze data.
• Generate insights and adjust to improve CPC, CPA, ROAS, and brand lift.
• Collaborate with sales, product, data, and account teams to translate advertiser objectives into media strategies, build testing roadmaps, and produce clear performance reports and recommendations.
• Trafficking creatives, ensuring accurate tagging and tracking.
• Maintain documentation and workflows, and stay current on programmatic and AI advertising trends.

Skills

Programmatic media buying

DSPs

Real-time bidding

Audience targeting

Campaign optimization

Paid media

Display ads

Video ads

AI/LLM formats

Data analysis

Excel/Sheets

Ad ops

Pixel tagging

Tracking issues

Privacy & brand safety

Startup environment

Organization

Tools

Ad servers

Analytics platforms

Tag management

Job description

Thrad in San Francisco Bay Area is seeking a full-time Programmatic Media Trader to plan, set up, and optimize campaigns across AI ad inventory.

You will configure DSPs, audience segments, bid strategies, and pacing, monitor performance daily, and translate advertiser objectives into media plans. This role collaborates with sales, product, data, and account teams in a fast-growing environment. Hybrid work arrangement combines in-office collaboration with some work-from-home flexibility.