Hybrid Programmatic Media Manager

VML; New York (NY); Hybrid; USD 45,000 - 100,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

VML is seeking a Media Manager, Programmatic in New York to support a major automotive client. You will build, activate, and optimize programmatic campaigns and analyze KPI data to drive growth.

You’ll work across DSPs like DV360 and The Trade Desk, managing high‑volume campaigns with large budgets and delivering client‑facing reports. This hybrid role includes in-office collaboration four days a week.

Qualifications

• 1–3 years in digital with a focus in Programmatic Media; agency experience required.
• Experience in DSPs such as DV360 or TheTradeDesk.
• Understanding of traditional banners, mobile, video, social and cross device media tactics.
• Familiarity with DCM Trafficking and Reporting or other 3rd party ad servers.
• Strong software use skills including in-depth knowledge of Microsoft Office applications and aptitude to learn new tools.

Responsibilities

• Working in multiple DSPs such as DV360 and TheTradeDesk.
• Management of client campaigns including strategy, issuing RFPs, managing optimization, trafficking and reporting to assure client success.
• Creates and refines internal and client-facing performance reports with in-depth analyses of marketing campaigns.
• Provides frequent progress reports regarding online marketing efforts and performance metrics to clients.
• Presents recommendations to managers, clients and prospects.
• Assists in the management of tagging and tracking URLs.
• Executes media plans within DSPs, publishers, networks, and managed partner relationships.

Skills

Campaign management

Data analysis

Attention to detail

Communication skills

Teamwork

Tools

DV360

The Trade Desk

DCM Trafficking

Job description

VML is seeking a Media Manager, Programmatic in New York to support a major automotive client. You will build, activate, and optimize programmatic campaigns and analyze KPI data to drive growth.

You’ll work across DSPs like DV360 and The Trade Desk, managing high‑volume campaigns with large budgets and delivering client‑facing reports. This hybrid role includes in-office collaboration four days a week.