Hybrid Paid Media Manager — Unlimited PTO

Kelaca; Dallas (TX); Hybrid; USD 64,000 - 147,000; Full time

Benefits offered by this job

Unlimited vacation

Phone stipend

Medical, Dental, Vision insurance

401(k) with matching

Dog‑friendly office

Hybrid work

Professional development

Seamless allowance bonus

Job summary

Kelaca is seeking a Paid Media Manager to lead a small cross‑functional team and drive performance across SEM, paid social, and programmatic campaigns. You will own the planning, execution, and optimization of Google Ads, YouTube, Meta, and other channels, balancing client goals with measurable results.

You will guide a collaborative strategy across North America with focus on efficiency, data insights, and ongoing process improvements.

Qualifications

• 3+ years of hands‑on experience running paid campaigns in Google Ads or/and Search ads 360, including Shopping and YouTube.
• Hands‑on experience managing paid social campaigns (Meta/Facebook Ads Manager).
• Proven track record with SEM and paid social campaign execution, optimization, and strategy.

Responsibilities

• Manage and mentor a team of one to two cross‑functional digital marketing buyers or strategists.
• Lead planning, execution, and optimization of SEM campaigns (Google Search, Shopping, YouTube) and paid social campaigns (Meta, TikTok).
• Oversee integrated digital marketing campaigns across multiple channels, ensuring performance aligns with client objectives.
• Develop and maintain strong client relationships, ensuring business goals are met and exceeded.
• Collaborate with internal teams and global teammates to align on cross‑regional media strategy.
• Analyze SEM and cross‑channel campaign performance data, providing actionable insights to improve efficiency and effectiveness.

Skills

Paid campaigns

Google Ads

Social ads

Team leadership

Analytics

Client management

Education

Bachelor's degree in marketing

Tools

Google Ads Manager

Google Analytics

Meta Ads Manager

Search Ads 360

Job description

Kelaca is seeking a Paid Media Manager to lead a small cross‑functional team and drive performance across SEM, paid social, and programmatic campaigns. You will own the planning, execution, and optimization of Google Ads, YouTube, Meta, and other channels, balancing client goals with measurable results.

You will guide a collaborative strategy across North America with focus on efficiency, data insights, and ongoing process improvements.