Hybrid NA Marketing & PR Lead

Imagination; New York (NY); Hybrid; USD 90,000 - 100,000; Full time

Benefits offered by this job

Hybrid work model

Comprehensive health benefits

Parental leave

Job summary

Imagination is seeking a Marketing & PR Executive for North America, based in New York. You will lead media relations, events, and thought leadership to grow the agency's profile across NA and support global marketing initiatives.

You will craft case studies, manage social content, collaborate with design teams, and analyze performance to inform strategy. Hybrid work and strong compensation reflect the role's seniority and impact.

Qualifications

• Experience in marketing or PR role in a creative/experiential environment.
• Excellent writing and storytelling skills with the ability to adapt content for different audiences and channels.
• Creative approach to social media strategy, content development and audience engagement.
• Strategic mindset, entrepreneurial spirit and strong attention to detail.
• Strong interpersonal and communication skills with a collaborative approach.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Experience managing website CMS platforms is an advantage.
• Experience interpreting data from analytics tools such as Google Analytics is an advantage.

Responsibilities

• PR, Fame-Building & Events: Build media relations and manage day-to-day PR with the US agency; coordinate industry events and award submissions.
• Content Creation & Storytelling: Write case studies and campaign highlights; publish North American content on website and social channels; support social content plans.
• New Business & Lead Generation: Generate marketing content to engage prospective clients; support credentials and RFP responses; coordinate across Marketing, PR and New Business teams.
• What success could look like in Year 1: Increased brand awareness, top-tier event presence and regular high-quality content across channels.

Skills

Marketing experience

PR experience

Writing skills

Strategic thinking

Project management

Analytics familiarity

Google Analytics

Tools

CMS platforms

Google Analytics

Job description

Imagination is seeking a Marketing & PR Executive for North America, based in New York. You will lead media relations, events, and thought leadership to grow the agency's profile across NA and support global marketing initiatives.

You will craft case studies, manage social content, collaborate with design teams, and analyze performance to inform strategy. Hybrid work and strong compensation reflect the role's seniority and impact.