Hybrid Media Planner: Data-Driven & Client-Facing

MissionOne Media; United States; Hybrid; USD 60,000 - 85,000; Full time

Benefits offered by this job

Health insurance options

Flexible PTO

Life insurance

401K

Job summary

BarkleyOKRP is seeking a full-time Planner in a hybrid US-based role. You will support the development of paid media recommendations, collaborate across client experience teams, and gain direct exposure to clients.

The role emphasizes plan development, updating media flowcharts, and translating complex data into accessible insights. Strong curiosity, communication, and proactive ownership are valued assets.

Qualifications

• Proven ability to analyze data and derive actionable insights.
• Strong numerical skills with attention to detail in reporting.
• Eagerness to learn and adapt in a fast-changing media landscape.
• Genuine interest in advertising and marketing strategies.
• Capable of working independently and as part of a team.

Responsibilities

• Contribute to Tactical Media Recommendations and advise on channels and tactics to meet client objectives.
• Build and maintain relationships with internal teams including client experience, activation, data & analytics, CRM, strategy, and finance.
• Create audience recommendations using third‑party tools (MRI-Simmons, Resonate, YouGov Profiles) and analyze media consumption.
• Use competitive intelligence tools to report on investment trends by competitor or category.
• Collaborate with Barkley partners to evaluate audience, geographic, and media vendor information for media plan recommendations.
• Manage client media budgets, develop flowcharts, communicate updates, secure budget approvals, and authorize activations.
• Support client billing in partnership with Finance, aligning invoices with planned investment.
• Stay informed on industry trades to develop POVs for clients related to media landscape and plans.
• Participate in weekly status calls to update clients and relay updates to internal teams.
• Assist in developing media reports by analyzing performance and identifying trends.
• Develop foundational knowledge of media planning tools (Vivvix, Pathmatics, SRDS, SQAD, Nielsen NMI/IMS, Guideline Planning, etc.).
• Perform other duties as assigned.

Skills

Analytical mindset

Attention to detail

Willingness to learn

Advertising & marketing passion

Independent but collaborative

Numerical proficiency

Tools

MS Excel

Job description

BarkleyOKRP is seeking a full-time Planner in a hybrid US-based role. You will support the development of paid media recommendations, collaborate across client experience teams, and gain direct exposure to clients.

The role emphasizes plan development, updating media flowcharts, and translating complex data into accessible insights. Strong curiosity, communication, and proactive ownership are valued assets.