Hybrid Marketing Specialist I: Digital Campaigns & Content

First Financial Federal Credit Union; Baltimore (MD); Hybrid; USD 51,000 - 75,000; Full time

Job summary

First Financial Federal Credit Union seeks a Marketing Specialist I, II or III to develop and execute cross-channel campaigns from our Baltimore area offices. The role includes copywriting, digital marketing, analytics, and event support to drive member engagement and brand growth.

The position is in-office with potential for a hybrid schedule after a probationary period, reporting to the Marketing Manager. Compensation aligns with market ranges for marketing roles in the region.

Qualifications

• Experience with social media content development across channels.
• Excellent copywriting and editing across multiple formats.
• Experience in email and digital marketing automation platforms.
• Ability to analyze campaign performance using data samples and metrics.
• Experience with content management systems and Adobe Creative Suite.
• Familiarity with ADA online accessibility standards for compliance.
• Strong communication and collaboration across departments.

Responsibilities

• Develop and execute creative marketing campaigns across channels.
• Evaluate campaign effectiveness using KPIs to boost awareness and engagement.
• Support marketing team with copy, design, and web content tasks.
• Coordinate events and manage vendor relationships for campaigns.
• Utilize data and analytics to inform audience targeting and messaging.
• Ensure marketing materials comply with branding and accessibility standards.
• Manage project schedules and deadlines for monthly marketing plans.

Skills

Social media content

Copywriting

Email marketing

Analytics

Adobe Creative Suite

Content management

Event management

ADA compliance

Microsoft Office

Project management

Education

High school diploma or GED

4-year college degree preferred

Tools

Adobe Creative Suite

Microsoft Office

Data warehouse platforms

Marketing automation platforms

Job description

First Financial Federal Credit Union seeks a Marketing Specialist I, II or III to develop and execute cross-channel campaigns from our Baltimore area offices. The role includes copywriting, digital marketing, analytics, and event support to drive member engagement and brand growth.

The position is in-office with potential for a hybrid schedule after a probationary period, reporting to the Marketing Manager. Compensation aligns with market ranges for marketing roles in the region.