Hybrid Marketing Lead: OR Integration & Launch Strategy

Stryker; Flower Mound (TX); Hybrid; USD 130,000 - 216,000; Full time

Job summary

Stryker is seeking a strategic leader in the Endoscopy division to drive the OR Integration portfolio across marketing and sales strategy. The role leads a high-performing team, shaping product launches, pricing, and market messaging in a hybrid Flower Mound, TX setting.

The position demands 8+ years in MedTech sales or marketing, strong cross-functional collaboration, and a track record of successful commercialization. Significant travel (30%) and direct interaction with customers are expected.

Qualifications

• Bachelor’s degree required.
• 8+ years of professional work experience.
• Experience in medical device or MedTech sales, product marketing, downstream marketing, commercialization, or related commercial function.
• Experience supporting commercialization plans, product launches, downstream marketing initiatives, or go-to-market activities.
• Experience partnering with sales teams and customer-facing commercial stakeholders.
• Experience engaging directly with customers to understand needs, communicate product value, and support commercial objectives.
• Experience developing or delivering product positioning, messaging, presentations, or customer-facing communications.
• Experience working cross-functionally to support commercialization and/or marketing of products or solutions.

Responsibilities

• Lead the team responsible for the product or portfolio strategy, aligning with sales leadership for commercial readiness and sales enablement.
• Deconstruct and extract strategy from marketing plans, integrating insights to support sales effectiveness and technical selling.
• Coach on market positioning and competitor messaging to support a competitive sales approach.
• Share marketing intelligence and customer insights to inform strategy and product positioning.
• Establish pricing strategy, including contract pricing, with sales teams to support deals and growth.
• Coach on leveraging product structure to maximize brand equity across customer segments.
• Demonstrate financial acumen to drive ROI across marketing and sales efforts.

Skills

Strategic leadership

Marketing strategy

Sales enablement

Cross-functional teamwork

Product positioning

Education

Bachelor's degree

Job description

Stryker is seeking a strategic leader in the Endoscopy division to drive the OR Integration portfolio across marketing and sales strategy. The role leads a high-performing team, shaping product launches, pricing, and market messaging in a hybrid Flower Mound, TX setting.

The position demands 8+ years in MedTech sales or marketing, strong cross-functional collaboration, and a track record of successful commercialization. Significant travel (30%) and direct interaction with customers are expected.