Hybrid Marketing Data Analyst — Tableau & SQL Pro

Lamark Media; Boca Raton (FL); Hybrid; USD 70,000 - 95,000; Full time

Benefits offered by this job

Health, dental, and vision insurance

Paid time off and holidays

401k Company Match

Employee Assistance Program

Parental Leave

Flexible Spending Account (FSA)

Job summary

Lamark Media is seeking a Marketing Data Analyst to join our BI and Reporting team in a hybrid Boca Raton setting. You will analyze data from digital marketing campaigns and translate findings into actionable recommendations for media and client services teams.

The ideal candidate has 3+ years in digital marketing analytics, strong skills in Tableau, Python, SQL, and cloud data warehouses, and a passion for turning data into strategic insights that drive revenue and performance.

Qualifications

• Bachelor's degree in a relevant field such as BI, data analytics, statistics, mathematics, or CS.
• 3+ years of experience in digital marketing analytics.
• Experience with media buying teams and programmatic platforms (SSP, DSP).
• Proficient in Python and SQL; comfortable with legacy systems.
• Strong skills in data visualization, especially Tableau, and in translating data to insights.

Responsibilities

• Support the BI and Reporting team with project management across reporting initiatives, media platform review, and data validation.
• Collaborate with external vendors for ETL, data aggregation, and API connectors.
• Translate client reporting requirements into actionable deliverables with media and client teams.
• Develop dashboards and visualizations to communicate insights to stakeholders.
• Support campaign performance analytics using regression and forecasting methods.

Skills

Tableau

Python

SQL

Data visualization

Forecasting

Education

Bachelor's degree in BI/Data Analytics/Statistics/Mathematics/CS

Tools

Snowflake

Google BigQuery

AWS Redshift

Job description

Lamark Media is seeking a Marketing Data Analyst to join our BI and Reporting team in a hybrid Boca Raton setting. You will analyze data from digital marketing campaigns and translate findings into actionable recommendations for media and client services teams.

The ideal candidate has 3+ years in digital marketing analytics, strong skills in Tableau, Python, SQL, and cloud data warehouses, and a passion for turning data into strategic insights that drive revenue and performance.