Marketing Data Analyst — Hybrid (Boca Raton) | Tableau & SQL

Lamark; Boca Raton (FL); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Health, dental, and vision insurance

Paid time off and holidays

Professional development opportunities

Hybrid work environment (Boca Raton 3x

Company 401k match

Job summary

Lamark Media Group seeks a Marketing Data Analyst to interpret data, build dashboards, and deliver insights for marketing campaigns. You will support BI and Reporting, validate data, and collaborate with media and client teams to meet reporting requirements. Strong Tableau, Python, and SQL skills are essential.

You will work in a hybrid Boca Raton environment, contribute to revenue-generating analytics products, and translate complex data into actionable recommendations for stakeholders.

Qualifications

• Bachelor's degree in BI, Data Analytics, Statistics, Mathematics, or CS.
• 3+ years of digital marketing analytics experience.
• Experience with media buying and programmatic platforms.
• Proficient in Tableau, Python, and SQL.
• Ability to translate data into actionable insights.

Responsibilities

• Support the BI and Reporting team with project management across reporting initiatives.
• Manage relationships with external vendors for ETL, data aggregation, and API connectors.
• Collaborate with media specialists to translate client reporting requirements into deliverables.
• Develop dashboards and visualizations to communicate insights.
• Provide data-driven insights for campaign optimization and targeting.
• Contribute to analytics products that generate revenue.
• Perform data analysis to uncover patterns and trends.
• Support statistical analyses and forecasting for campaigns.

Skills

Digital Marketing Analytics

Data Visualization

Tableau

Python

SQL

Forecasting

Regression Analysis

Project Management

Data Validation

Storytelling with Data

Education

Bachelor's degree in Business Intelligence, Data Analytics, Statistics, Mathematics, or Computer Science

Tools

Snowflake

Google BigQuery

AWS Redshift

Job description

Lamark Media Group seeks a Marketing Data Analyst to interpret data, build dashboards, and deliver insights for marketing campaigns. You will support BI and Reporting, validate data, and collaborate with media and client teams to meet reporting requirements. Strong Tableau, Python, and SQL skills are essential.

You will work in a hybrid Boca Raton environment, contribute to revenue-generating analytics products, and translate complex data into actionable recommendations for stakeholders.