Hybrid Marketing Campaigns Associate

HomeTrust Bank; Charlotte (NC); Hybrid; USD 45,000 - 65,000; Full time

Job summary

HomeTrust Bank in Charlotte, NC is seeking a Marketing Specialist entry-level to assist in planning, creating, delivering, and reporting strategic marketing campaigns across lines of business.

You'll work with the Marketing Manager and others to develop and execute campaigns for branding, product promotion, and events, while applying creative and analytic skills to attract new households and deepen existing relationships.

Qualifications

• Bachelor’s degree in marketing, communications, business administration or a related field required.
• Strong written and verbal communication skills with attention to detail.
• Strong prioritization, organization, and project management skills.
• Proficient in Microsoft Office products.

Responsibilities

• Develop, implement, and track marketing programs such as email, social media, or digital campaigns and events.
• Collaborate across lines of business to monitor strategic marketing initiatives for external and internal audiences.
• Provide trafficking support and track completion of internal marketing requests.
• Provide reporting on campaign performance through invoicing and analytics.
• Support market research and trend analysis to identify opportunities.
• Assist in developing and creating marketing materials while ensuring brand guidelines are met.

Skills

Communication

Organization

Project management

Attention to detail

Written communication

Education

Bachelor’s degree in marketing, communications, business administration or a related field

Tools

HubSpot

Marketo

MailChimp

Constant Contact

WordPress

Basecamp

Job description

HomeTrust Bank in Charlotte, NC is seeking a Marketing Specialist entry-level to assist in planning, creating, delivering, and reporting strategic marketing campaigns across lines of business.

You'll work with the Marketing Manager and others to develop and execute campaigns for branding, product promotion, and events, while applying creative and analytic skills to attract new households and deepen existing relationships.