Hybrid Integrated Marketing Project Manager

American University; Washington (District of Columbia); Hybrid; USD 73,000 - 75,000; Full time

Job summary

American University in Washington, DC seeks an Integrated Marketing Project Manager to develop, execute, and optimize cross-channel campaigns aligned with institutional priorities. You will partner with the SPA Director of Marketing to translate strategic goals into data-informed initiatives and deliver high-impact content.

This hybrid role requires 3–4 days on campus, with a focus on performance measurement, budget stewardship, and collaboration across teams to improve ROI and guide leadership

Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• 3–5 years progressively responsible experience in marketing, campaign management, or a related field.
• Experience managing multi-channel marketing campaigns and collaborating within a team.

Responsibilities

• Develop, execute, and optimize integrated marketing campaigns across channels.
• Collaborate with SPA Director of Marketing and Communications team to ensure cohesive messaging.
• Monitor campaign performance metrics and prepare regular results reports for leadership.
• Ensure branding consistency, accessibility compliance, and high-quality content across channels.
• Coordinate with internal stakeholders and external vendors to manage budgets and timelines.

Skills

Project management

Campaign management

Marketing analytics

Cross-functional collaboration

Education

Bachelor's degree in Marketing/Communications/Business Admin

Tools

CRM systems

Marketing automation platforms

Analytics tools

Job description

American University in Washington, DC seeks an Integrated Marketing Project Manager to develop, execute, and optimize cross-channel campaigns aligned with institutional priorities. You will partner with the SPA Director of Marketing to translate strategic goals into data-informed initiatives and deliver high-impact content.

This hybrid role requires 3–4 days on campus, with a focus on performance measurement, budget stewardship, and collaboration across teams to improve ROI and guide leadership