Hybrid Insights & Category Strategy Manager

Acosta, Inc.; Grand Rapids (MI); Hybrid; USD 75,000 - 85,000; Full time

Job summary

Acosta is seeking a data-driven professional to develop growth strategies by analyzing POS, loyalty, panel, and syndicated data. You willpartner with clients and leaders to turn insights into action, drive category growth and sales.

The role collaborates with sales, category management, and analytics teams in a hybrid office setting. Th e position requires a Bachelor’s degree and 3+ years in category management, insights, or analytics, with advanced Excel skills and strong communication

Qualifications

• Bachelor’s degree required.
• 3+ years of experience in category management, insights, analytics, or CPG sales.
• Experience with POS, loyalty, panel, and syndicated data (Circana/IRI, NielsenIQ).
• Advanced Excel skills and strong analytical capabilities.

Responsibilities

• Partner with clients and business leaders to develop data-driven growth strategies.
• Analyze POS, loyalty, panel, and syndicated data to uncover customer and category insights.
• Deliver actionable recommendations that drive sales, market share, and category growth.
• Translate consumer, shopper, and category data into clear business opportunities.
• Develop and present customer, category, and business performance reviews.
• Collaborate with sales, category management, and analytics teams to support strategic planning.
• Leverage Circana (IRI), NielsenIQ, loyalty, and POS data to identify trends and opportunities.

Skills

Category management

Insights

Analytics

Excel

Education

Bachelor's degree

Tools

Circana/IRI

NielsenIQ

POS data

Job description

Acosta is seeking a data-driven professional to develop growth strategies by analyzing POS, loyalty, panel, and syndicated data. You willpartner with clients and leaders to turn insights into action, drive category growth and sales.

The role collaborates with sales, category management, and analytics teams in a hybrid office setting. Th e position requires a Bachelor’s degree and 3+ years in category management, insights, or analytics, with advanced Excel skills and strong communication