Hybrid Fall 2027 CRM & Digital Marketing Co‑op

Keurig Dr Pepper Inc.; Burlington (MA); Hybrid; USD 33,000 - 44,000; Full time

Benefits offered by this job

Sign-on bonus

Hybrid work model

Job summary

Keurig Dr Pepper Inc. in Burlington, MA is seeking a Fall 2027 Digital Marketing & CRM Co-op to gain hands-on CRM experience with Keurig.com. You will support the CRM team under a manager, helping execute campaigns and optimize multi-channel communications.

Aligned to the Coffee Operating Unit, the role runs July 5 to December 17, 2027, with a hybrid schedule, 40 hours/week and 28 USD per hour, plus a $5,000 sign-on bonus. Mentorship and project completion are key development elements.

Qualifications

• Undergraduate currently enrolled in a full‑time academic program, majoring in Business, Marketing, Communications, Information Systems or related field
• Available to work 40 hours per week (Mon-Fri, 8am-5pm)
• Excellent organizational skills with ability to manage multiple projects and meet deadlines
• Strong communication skills: listening, written and verbal
• Ability to work cross-functionally, be independently driven, and a self‑starter
• Strong skills in Excel, PowerPoint and Data Analytics
• Experience with CRM systems like Klaviyo; familiarity with HTML is a plus

Responsibilities

• Execute the promotional CRM calendar including building, testing, and scheduling emails
• Brief the creative team on requirements for digital assets
• Conduct A/B testing for promotional emails (subject line and preheaders)
• Assist with reporting on multi‑channel campaign performance
• Support CRM strategy development through analytics projects
• Manage ad hoc campaigns as needed

Skills

Excel

PowerPoint

Data Analytics

Tools

Klaviyo

HTML

Job description

Keurig Dr Pepper Inc. in Burlington, MA is seeking a Fall 2027 Digital Marketing & CRM Co-op to gain hands-on CRM experience with Keurig.com. You will support the CRM team under a manager, helping execute campaigns and optimize multi-channel communications.

Aligned to the Coffee Operating Unit, the role runs July 5 to December 17, 2027, with a hybrid schedule, 40 hours/week and 28 USD per hour, plus a $5,000 sign-on bonus. Mentorship and project completion are key development elements.