Hybrid Earned Media Account Supervisor

Burson; New York (NY); Hybrid; USD 50,000 - 105,000; Full time

Benefits offered by this job

Hybrid work model

Benefits package

Job summary

Burson, a global communications leader, is hiring an Account Supervisor for its Consumer Brand practice. You will drive earned media strategies, manage client relationships, and mentor junior staff across consumer lifestyle, retail, health, and other consumer-facing categories.

You will craft compelling media materials, identify opportunities, and collaborate with cross-functional teams to deliver integrated campaigns while leveraging AI-enabled tools and analytics.

Qualifications

• Approximately 6 years of experience in public relations, earned media, strategic communications, or integrated marketing communications.
• Experience developing and executing earned media programs for consumer brands.
• Strong understanding of today’s media landscape across traditional, digital, social, influencer, and creator channels.
• Ability to translate business objectives, consumer insights, and cultural trends into effective communications strategies and media opportunities.
• Proven success securing earned media coverage and building productive relationships with media and other external stakeholders.
• Strong client service skills and experience managing multiple projects and priorities simultaneously.

Responsibilities

• Develop media strategies tailored to client objectives and target audiences.
• Draft pitches, press releases, fact sheets, media alerts, executive talking points, and briefing documents.
• Build and maintain relationships with reporters, editors, producers, content creators, and influencers.
• Secure meaningful media coverage, interviews, speaking opportunities, and brand storytelling placements.
• Collaborate with digital, social, influencer, paid media, and analytics teams to execute integrated campaigns.

Skills

Earned media

Public relations

Storytelling

Client management

Media relations

Project coordination

Writing/ Editing

Tools

Cision

Muck Rack

Brandwatch

Newswhip

Job description

Burson, a global communications leader, is hiring an Account Supervisor for its Consumer Brand practice. You will drive earned media strategies, manage client relationships, and mentor junior staff across consumer lifestyle, retail, health, and other consumer-facing categories.

You will craft compelling media materials, identify opportunities, and collaborate with cross-functional teams to deliver integrated campaigns while leveraging AI-enabled tools and analytics.