Hybrid Digital Marketing Manager: Data-Driven Growth

Frankel; Gainesville (FL); Hybride; USD 70 000 - 90 000; Plein temps

Avantages offerts par ce poste

Medical, dental, and vision coverage

401(k) with match

15 days PTO in year one

Holiday Break Days in November/Dec.

Paid parental leave

Employee Assistance Program

Hybrid, collaborative culture

Résumé du poste

Frankel is a full-service strategic communications firm based in Gainesville, FL, seeking a Digital Marketing Manager to own the digital strategy across a portfolio of client accounts. You\'ll present recommendations in meetings, translate data into client-friendly narratives, and drive high-performing programs across paid media, SEO, email, and analytics.

The role emphasizes collaboration, proactive identification of opportunities, and strong analytics within a fast-paced agency environment.

Qualifications

• 3-6 years' experience in digital marketing, with agency experience strongly preferred.
• Bachelor's Degree in Marketing, Advertising, Communications, or related field.
• Proven experience managing paid social, paid search, and programmatic campaigns.
• Hands-on experience with GA4, Google Tag Manager, and Google Data Studio (Looker Studio).
• Strong analytical skills with the ability to translate data into strategy.
• Demonstrated experience presenting digital strategy and campaign results directly to clients or senior stakeholders; not just building the deck, but delivering it.
• Strong organizational and time management skills.
• Ability to manage multiple accounts and priorities simultaneously.
• Comfortable working cross-functionally with various teams.
• Reports to the Director of Digital Marketing.
• We\u2019re serious about the work, not about ego. Kindness and collaboration are non-negotiable here.

Responsabilités

• Client Partnership & Communication: Serve as a primary digital point of contact for assigned client accounts.
• Client Partnership & Communication: Present campaign performance, strategic recommendations, and reporting to clients in regular meetings.
• Client Partnership & Communication: Translate complex digital data into clear, confident narratives tailored to each client\'s level of technical understanding.
• Client Partnership & Communication: Proactively identify opportunities and flag risks - clients should hear it from you before they have to ask.

Connaissances

Analytical skills

Agency experience

Cross-functional collaboration

Multi-account management

Data-driven mindset

Formation

Bachelor's degree in Marketing, Advertising, Communications, or related field

Outils

GA4

Google Tag Manager

Looker Studio

Description du poste

Frankel is a full-service strategic communications firm based in Gainesville, FL, seeking a Digital Marketing Manager to own the digital strategy across a portfolio of client accounts. You\'ll present recommendations in meetings, translate data into client-friendly narratives, and drive high-performing programs across paid media, SEO, email, and analytics.

The role emphasizes collaboration, proactive identification of opportunities, and strong analytics within a fast-paced agency environment.