Hybrid Digital Experience Analytics Senior Manager

FashionUnited; Rockford (IL); Hybrid; USD 90,000 - 120,000; Full time

Job summary

FashionUnited is seeking a Senior Manager for Digital Experience Analytics to oversee analytics across its eCommerce portfolio. This role involves managing the digital customer journey, identifying conversion opportunities, and enhancing marketing effectiveness through data analysis.

Applicants should have a Bachelor’s degree in a relevant field and 5+ years of relevant experience. The position offers a flexible, hybrid work schedule. Apply today to join a company committed to diversity and equal opportunity.

Qualifications

• 5+ years of experience in digital, eCommerce, or experience analytics.
• Deep expertise in digital analytics and experimentation tools.
• Strong understanding of conversion funnels, UX/CRO principles.

Responsibilities

• Lead end-to-end analysis of the digital customer journey.
• Develop deep-dive diagnostics across site experience.
• Translate test results into clear insights and actionable recommendations.

Skills

Digital analytics

eCommerce

Customer experience optimization

Data synthesis

Communication skills

Education

Bachelor’s degree in analytics, statistics, computer science, or related field

Tools

GA4

ContentSquare

OmniConvert

PowerBI

Job description

FashionUnited is seeking a Senior Manager for Digital Experience Analytics to oversee analytics across its eCommerce portfolio. This role involves managing the digital customer journey, identifying conversion opportunities, and enhancing marketing effectiveness through data analysis.

Applicants should have a Bachelor’s degree in a relevant field and 5+ years of relevant experience. The position offers a flexible, hybrid work schedule. Apply today to join a company committed to diversity and equal opportunity.