Hybrid Digital Content & Advocacy Manager

National Alliance for Caregiving; Washington (District of Columbia); Hybrid; USD 54,000 - 66,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Flexible Spending Account (FSA)

Hybrid work scheduling

Paid PTO & holidays

Job summary

National Alliance for Caregiving in Washington, DC is seeking a Digital Content Manager to lead our social media, newsletters, and digital campaigns, shaping policy-focused messaging and advocacy. You will craft compelling content and oversee analytics to inform strategy.

The role supports major yearly initiatives, collaborates with vendors, and helps grow NAC's online presence while maintaining a human-centered, inclusive approach; hybrid work in DC area preferred.

Qualifications

• Bachelor's degree in public policy, communications, or a related field.
• 3–4 years of experience in digital content creation, social media management, or communications.
• Strong writing and storytelling skills for diverse audiences.
• Experience managing multiple social platforms and scheduling tools (e.g., Sprout Social).
• Familiarity with email marketing platforms (e.g., Constant Contact).
• Ability to track digital analytics and inform content strategy.
• Basic graphic design skills (e.g., Canva) are a plus.

Responsibilities

• Manage NAC's social media channels (LinkedIn, X, Instagram, Facebook).
• Draft and share social media content, including copy and graphics.
• Build and maintain a comprehensive social media calendar.
• Develop and build digital campaigns to support NAC priorities and programs.
• Create social media toolkits to support NAC initiatives and campaigns such as Cancer Caregiving Collaborative, National Family Caregivers Month, and Caregiver Nation Summit.

Skills

Storytelling

Writing

Campaign management

Analytics

Social media management

Education

Bachelor's degree in public policy, communications, or related field

Tools

Sprout Social

Constant Contact

Job description

National Alliance for Caregiving in Washington, DC is seeking a Digital Content Manager to lead our social media, newsletters, and digital campaigns, shaping policy-focused messaging and advocacy. You will craft compelling content and oversee analytics to inform strategy.

The role supports major yearly initiatives, collaborates with vendors, and helps grow NAC's online presence while maintaining a human-centered, inclusive approach; hybrid work in DC area preferred.