Hybrid Communications Director: Brand & Digital Strategy

Alfred Benesch & Company

Pittsburgh (Allegheny County)

Hybrid

USD 83,000 - 110,000

Full time

14 days+

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Job summary

Benesch is seeking a Communications Director to lead our company-wide communications strategy and strengthen how we connect with employees, clients, industry partners, and communities. This is a highly visible leadership role responsible for shaping Benesch's voice, messaging, and brand across internal and external communications, thought leadership, digital channels, social media, and the Benesch website.

The ideal candidate is a strategic communications leader and exceptional storyteller who

Qualifications

Bachelor's degree in Communications, Public Relations, Marketing, or a related field.
12+ years of progressive experience in corporate communications, public relations, marketing communications, or a related field.
Demonstrated experience developing and executing integrated communications strategies across internal and external audiences.
Exceptional writing, editing, storytelling, and content development skills, with the ability to translate complex business, technical, and strategic topics into clear and compelling communications.
Demonstrated experience advising executive leadership and senior business leaders on strategic communications.
Experience leading and developing communications or marketing professionals and coordinating specialized teams or external partners.
Strong understanding of brand strategy, positioning, reputation management, and integrated marketing communications.
Experience managing corporate websites, digital communications, social media, and content strategy.
Experience developing thought leadership content and positioning technical experts and business leaders as industry voices.
Experience with internal communications strategies and communicating company strategy, organizational changes, culture, and employee initiatives.
Experience with media relations and building relationships with industry publications and other external media outlets.
Strong understanding of communications and digital analytics with the ability to use data and insights to evaluate effectiveness and improve programs.
Strong business acumen and ability to connect communications strategies and priorities to broader business objectives.
Strong leadership, collaboration, relationship-building, and influencing skills with the ability to work effectively across functions and organizational levels.
Demonstrated ability to lead, mentor, and develop high-performing teams.
Strong presentation and facilitation skills, with the ability to effectively communicate with executive leadership, technical professionals, and employees at all levels of the organization.
Certified Professional Services Marketer (CPSM) certification is preferred.

Responsibilities

Develop and lead an integrated, company-wide communications strategy aligned with Benesch's business objectives, strategic priorities, and brand.
Identify opportunities to strengthen Benesch's reputation, visibility, and market position within the AEC industry and the communities we serve.
Serve as a strategic communications advisor to executive leadership and leaders across the organization.
Lead stewardship of the Benesch brand and ensure consistent application and continued evolution of our visual identity, voice, and messaging.
Lead the strategy and ongoing development of Benesch's website, digital communications channels, and social media presence.
Develop and execute communications strategies that strengthen employees' understanding of Benesch's strategy, business performance, culture, employee ownership, and company initiatives.
Oversee internal company-wide communications and develop effective strategies for reaching employees across offices, disciplines, and geographies.
Partner with executive leadership and internal teams on communications related to company initiatives, organizational changes, employee programs, culture, and other key business priorities.
Partner with technical experts and business leaders to develop compelling thought leadership content that demonstrates Benesch's expertise and strengthens our position within the markets we serve.
Lead media relations and identify opportunities to increase Benesch's visibility through industry publications, conferences, digital channels, and other relevant platforms.
Oversee website content, messaging, user experience, and ongoing content strategy in partnership with internal and external technical resources.
Ensure communications campaigns are coordinated across internal communications, external communications, digital platforms, social media, and other channels.
Identify emerging digital platforms, tools, technologies, and communications practices that can strengthen Benesch's ability to reach and engage key audiences.
Establish measures of effectiveness and leverage communications and digital analytics to evaluate performance and continuously improve strategies and programs.
Lead, develop, and mentor communications team members while coordinating specialized work across marketing managers, specialists, coordinators, and external partners.
Foster a culture of collaboration, creativity, accountability, and continuous improvement across the communications function.
Represent Benesch and the Communications team in industry events, professional organizations, conferences, and other external engagements as appropriate.