Hybrid Category & Trade Analyst: Go-To-Market & Insights

Freudenberg; Aurora (IL); Híbrido; USD 65.000 - 75.000; Jornada completa

Descripción de la vacante

Freudenberg in Aurora, IL is seeking a Category/Trade Analyst to support category reviews, retailer presentations, and business planning materials. You will assist with promotional planning, retail activation, and performance measurement as part of a cross-functional team.

The role emphasizes Go-To-Market coordination, data-driven insights, and collaboration with Sales, Marketing, Finance, and Supply Chain. A hybrid schedule with 3 on-site days is required.

Formación

• Degree in Marketing, Business Administration, or related field preferred.
• Local with the ability to work a hybrid schedule, 3 days/week on-site in Aurora, IL.
• 2+ years of experience in CPG, Retail, Sales, Marketing, Category Management, Shopper Marketing, Trade Marketing, or related business functions.

Responsabilidades

• Support Category Management: Develop fact-based category reviews, assortment recommendations, retailer presentations, and business planning materials.
• Support Trade & Shopper Marketing Programs: Assist with promotional planning, shopper marketing initiatives, retail activation, and performance measurement.
• Execute Go-To-Market Initiatives: Support coordination of product launches, commercialization activities, and customer activation programs to ensure successful market execution.
• Deliver Commercial Insights: Analyze sales, shopper, customer, and category data to identify growth opportunities, business risks, and actionable recommendations.
• Maintain Commercial Processes & Tools: Manage reporting systems, commercial databases, retailer information, budget tracking, and sales enablement resources to support efficient business operations.
• Support Business Execution: Assist with customer meetings, trade shows, broker partner requests, retailer inquiries, and other administrative or operational activities that support commercial objectives.
• Drive Cross-Functional Coordination: Partner with Sales, Marketing, Finance, Supply Chain, and external partners to manage projects, track deliverables, and support commercial planning activities.
• Lead Special Projects & Development Opportunities: Conduct ad hoc analyses, support strategic initiatives, and gradually assume ownership of smaller customer accounts and cross-functional projects as experience grows.

Conocimientos

Analytical skills

Excel proficiency

Category management

Go-to-market

Project management

Communication

Business acumen

Educación

Marketing degree

Business Administration degree

Herramientas

Circana/Nielsen data

POS data

Space planning software

Descripción del empleo

Freudenberg in Aurora, IL is seeking a Category/Trade Analyst to support category reviews, retailer presentations, and business planning materials. You will assist with promotional planning, retail activation, and performance measurement as part of a cross-functional team.

The role emphasizes Go-To-Market coordination, data-driven insights, and collaboration with Sales, Marketing, Finance, and Supply Chain. A hybrid schedule with 3 on-site days is required.