Category / Trade Analyst

Freudenberg Sealing Technologies S.a.s. di Externa Italia S.r.l.u.; Aurora (IL); Hybrid; USD 65,000 - 75,000; Full time

Job summary

Freudenberg Sealing Technologies S.a.s. di Externa Italia S.r.l.u. in Aurora, IL, seeks a data-driven marketer to support category management, trade marketing, and go-to-market initiatives, coordinating product launches and retailer activations with cross-functional teams.

You will analyze sales and shopper data, prepare reviews and plans, and help maintain commercial tools. A marketing or business degree and 2+ years in CPG/retail analytics are preferred. Hybrid schedule: 3 days on-site.

Qualifications

• Degree in Marketing, Business Administration, or related field preferred.
• Hybrid work schedule with 3 days on-site in Aurora, IL.
• 2+ years of experience in CPG, Retail, Sales, Marketing, Category Management, Shopper Marketing, Trade Marketing, or related business functions.
• Strong analytical skills with proficiency in Excel and reporting tools; experience with syndicated retailer data and space planning software is a plus.

Responsibilities

• Develop fact-based category reviews, assortment recommendations, retailer presentations, and business planning materials.
• Assist with promotional planning, shopper marketing initiatives, retail activation, and performance measurement.
• Support coordination of product launches, commercialization activities, and customer activation programs.
• Analyze sales, shopper, customer, and category data to identify growth opportunities and actionable recommendations.
• Manage reporting systems, commercial databases, retailer information, budget tracking, and sales enablement resources.
• Assist with customer meetings, trade shows, broker partner requests, retailer inquiries, and other administrative activities.
• Partner with Sales, Marketing, Finance, Supply Chain, and external partners to manage projects and track deliverables.

Skills

Analytical skills

Excel

Reporting tools

Education

Degree in Marketing, Business Administration, or related field

Tools

Circana/Nielsen

POS data

Space planning software

Job description

Working at Freudenberg: We will wow your world!

Responsibilities:

• Support Category Management: Develop fact-based category reviews, assortment recommendations, retailer presentations, and business planning materials.
• Support Trade & Shopper Marketing Programs: Assist with promotional planning, shopper marketing initiatives, retail activation, and performance measurement.
• Execute Go-To-Market Initiatives: Support coordination of product launches, commercialization activities, and customer activation programs to ensure successful market execution.
• Deliver Commercial Insights: Analyze sales, shopper, customer, and category data to identify growth opportunities, business risks, and actionable recommendations.
• Maintain Commercial Processes & Tools: Manage reporting systems, commercial databases, retailer information, budget tracking, and sales enablement resources to support efficient business operations.
• Support Business Execution: Assist with customer meetings, trade shows, broker partner requests, retailer inquiries, and other administrative or operational activities that support commercial objectives.
• Drive Cross-Functional Coordination: Partner with Sales, Marketing, Finance, Supply Chain, and external partners to manage projects, track deliverables, and support commercial planning activities.
• Lead Special Projects & Development Opportunities: Conduct ad hoc analyses, support strategic initiatives, and gradually assume ownership of smaller customer accounts and cross-functional projects as experience grows.

Qualifications:

• Degree in Marketing, Business Administration, or related field preferred.
• Local with the ability to work a hybrid schedule, 3 days/week on-site in Aurora, IL.
• 2+ years of experience in CPG, Retail, Sales, Marketing, Category Management, Shopper Marketing, Trade Marketing, or related business functions, including relevant internship or co-op experience (within CPG, retail, analytics, or commercialization functions).
• Strong analytical skills with proficiency in Excel and reporting tools, with experience analyzing sales, shopper, category, market, or retailer data to generate actionable business insights. Experience with syndicated/retailer data sources (e.g., Circana/Nielsen, POS data) and space planning software is a plus.
• Knowledge of Trade Marketing, Shopper Marketing, Go-To-Market Strategy, and Category Management, including promotions, retail activation, assortment optimization, and commercialization preferred.
• Strong project management, communication, organizational, and business planning skills, with the ability to manage multiple initiatives and collaborate across functions.
• Strong business acumen, problem-solving skills, initiative, and leadership potential.

The expected annual salary range for this position is $65,000-$75,000 USD. Compensation for this position will be determined by the candidate's qualifications, experience, education, and overall alignment with the role's responsibilities.

The Freudenberg Group is an equal opportunity employer that is committed to diversity and inclusion. Employment opportunities are available to all applicants and associates without regard to race, color, religion, creed, gender (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender identity or expression, national origin, ancestry, age, mental or physical disability, genetic information, marital status, familial status, sexual orientation, protected military or veteran status, or any other characteristic protected by applicable law.

Freudenberg Household Products LP (USA)