Hybrid Brand Marketing Coordinator for MS NOW

Versant; New York (NY); Hybrid; USD 50,000 - 60,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

VERSANT (MS NOW) in New York is seeking a Brand Marketing Coordinator to join the MS NOW Brand Marketing team to drive multi-platform growth of the MS NOW brand and its show properties. The role reports to the Senior Manager, Brand Marketing and collaborates with the broader MS NOW Brand team and Marketing department.

You will support topical promotion and cross-platform campaigns, coordinate asset creation with Creative/Production and external partners, and maintain a library of assets for

Qualifications

• 2+ years of professional marketing experience or relevant internships.
• Strong organizational skills and ability to prioritize in a fast-paced news environment.
• Exceptional attention to detail.
• A mindset that no task is too big or small.
• Experience evaluating marketing creative and providing actionable feedback.
• Excellent written and oral communication skills.
• Avid consumer of digital and social content.
• Self-motivated, creative and solution-oriented.
• Passion for politics and strong grasp of news and current events.
• Willing to submit a writing sample.

Responsibilities

• Support the development and execution of topical promotion and cross-platform marketing campaigns for the MS NOW brand, shows, podcasts, events, election and breaking news programming, direct-to-consumer product, and digital extensions.
• Collaborate with internal Creative, Production and Media teams and external agencies to project manage asset creation from briefing to delivery.
• Maintain an up-to-date library of creative assets and talent photography; coordinate and distribute assets as needed to internal and external partners, including social assets via Greenfly.
• Work with cross-functional stakeholders, including Programming, Digital, Social, PR, Events, Direct-to-Consumer, Audio, Sales, and Content Distribution, to ensure quality and consistency of MS NOW and show brands.
• Leverage audience research and trends to strategize innovative, non-traditional ways to fuel multi-platform audience growth and brand affinity with a focus on targeting new, digital-first consumers.
• Voraciously consume MS NOW content; actively identify content to leverage for promotional use.
• Support MS NOW Live events, including promotional tactics, event logistics, merchandise management, and occasional travel.
• Assist with organizing team activities, meetings, and presentations.

Skills

Marketing experience

Organizational skills

Attention to detail

Written and verbal communication

Digital and social content

Self-motivated

Creative problem solving

Interest in politics/news

Willing to write sample

Education

Bachelor’s Degree

Job description

VERSANT (MS NOW) in New York is seeking a Brand Marketing Coordinator to join the MS NOW Brand Marketing team to drive multi-platform growth of the MS NOW brand and its show properties. The role reports to the Senior Manager, Brand Marketing and collaborates with the broader MS NOW Brand team and Marketing department.

You will support topical promotion and cross-platform campaigns, coordinate asset creation with Creative/Production and external partners, and maintain a library of assets for