Brand Marketing Coordinator, MS NOW

Versant Media, LLC; New York (NY); Hybrid; USD 33,000 - 40,000; Full time

Benefits offered by this job

Hybrid: NYC office three days per week

Medical, dental and vision insurance

401(k)

Paid leave

Discounts and perks

Job summary

Versant Media, LLC is seeking a Brand Marketing Coordinator for MS NOW to drive multi-platform growth and manage promotional campaigns across shows, podcasts, events, and direct-to-consumer products. You will collaborate with Creative, Production and Media teams and external agencies to deliver assets from briefing to delivery.

The role requires 2+ years of marketing experience, strong organizational and communication skills, and a passion for politics.

Qualifications

• 2+ years marketing experience or relevant internships.
• Bachelor’s Degree required.
• Excellent written and oral communication skills.
• Avid consumer of digital and social content.
• Willing to submit a writing sample.

Responsibilities

• Support the development and execution of topical promotion and cross-platform marketing campaigns for the MS NOW brand, shows, podcasts, events, election and breaking news programming, direct-to-consumer product, and digital extensions.
• Collaborate with internal Creative, Production and Media teams and external agencies to project manage asset creation from briefing to delivery.
• Maintain an up-to-date library of creative assets and talent photography; coordinate and distribute assets to internal and external partners, including social assets via Greenfly.
• Work with cross-functional stakeholders to ensure quality and consistency of MS NOW and show brands.
• Leverage audience research and trends to strategize innovative, non-traditional ways to fuel multi-platform audience growth and brand affinity.
• Voraciously consume MS NOW content; identify content to leverage for promotional use.
• Support MS NOW Live events, including promotional tactics, event logistics, merchandise management, and occasional travel.
• Assist with organizing team activities, meetings, and presentations.

Skills

Marketing experience

Organizational skills

Attention to detail

Communication

Digital & social content

Self-motivated

Politics interest

Writing sample willingness

Education

Bachelor’s Degree

Job description

Company Description

VERSANT (Nasdaq: VSNT) is an industry-changing media and entertainment business and home to trusted brands that shape culture, inform audiences, and build lasting connections. It operates across four core markets: political news and opinion, business news and personal finance, golf, and sports and genre entertainment. These markets are served through a powerful portfolio of iconic and innovative brands, including CNBC, MS NOW, USA Network, Golf Channel, Oxygen, E!, SYFY, and Versant's sports division USA Sports, along with complementary digital assets including Fandango, Rotten Tomatoes, GolfNow and GolfPass.

Job Description

The Brand Marketing Coordinator is a critical member of MS NOW’s Brand Marketing team in driving multi-platform growth of the MS NOW brand and individual show properties. They will report to the Senior Manager, Brand Marketing and work closely with members of the broader MS NOW Brand team and Marketing department.

What You'll Do

• Support the development and execution of topical promotion and cross-platform marketing campaigns for the MS NOW brand, shows, podcasts, events, election and breaking news programming, direct-to-consumer product, and digital extensions
• Collaborate with internal Creative, Production and Media teams and external agencies to project manage asset creation from briefing to delivery
• Maintain an up-to-date library of creative assets and talent photography; coordinate and distribute assets as needed to internal and external partners, including social assets via Greenfly
• Work with cross-functional stakeholders, including Programming, Digital, Social, PR, Events, Direct-to-Consumer, Audio, Sales, and Content Distribution, to ensure quality and consistency of MS NOW and show brands
• Leverage audience research and trends to strategize innovative, non-traditional ways to fuel multi-platform audience growth and brand affinity with a focus on targeting new, digital-first consumers
• Voraciously consume MS NOW content; actively identify content to leverage for promotional use
• Support MS NOW Live events, including promotional tactics, event logistics, merchandise management, and occasional travel
• Assist with organizing team activities, meetings, and presentations

Qualifications

What You Bring

• 2+ years professional marketing experience or relevant internships
• Strong organizational skills and ability to prioritize in a fast-paced, ever-changing news environment
• Exceptional attention to detail
• A mindset that no task is too big or small
• Experience evaluating marketing creative and providing actionable feedback
• Excellent written and oral communication skills
• Avid consumer of digital and social content
• Self-motivated, creative and solution-oriented
• Passion for politics and strong grasp of news and current events
• Eager to learn and committed to educating oneself on the business and media landscape
• Positive, collaborative attitude
• Ready to work outside standard business hours when necessary, including on weekends
• Bachelor’s Degree
• Willing to submit a writing sample

Why You'll Love It Here

• Hybrid: This position has been designated as hybrid, generally contributing from the New York City office a minimum of three days per week.
• This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, and a variety of other discounts and perks.
• Salary range: $24.04 to $28.85 per hour.

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with a VERSANT Media employee at one of our locations prior to a hiring decision. VERSANT Media's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [e-mail].

VERSANT Media is committed to fair and equitable compensation practices. We include a good faith pay range for each position to comply with applicable state and local pay transparency laws and to promote equity across our organization. Actual compensation will be based on factors such as the candidate's skills, qualifications, experience, and location and may include additional forms of compensation and benefits such as health insurance, retirement plans, paid time off, etc.

VERSANT Media is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at VERSANT via-email, the Internet, or in any form and/or method without a valid written Statement of Work in place for this position from VERSANT's Talent Acquisition team will be deemed the sole property of VERSANT. No fee will be paid in the event the candidate is hired by VERSANT as a result of the referral or through other means.