Hybrid Brand Manager: Data-Driven Growth & Campaigns

BMW; Corvallis (OR); Hybrid; USD 105,000 - 144,000; Full time

Benefits offered by this job

401(k) matching

Flexible remote options

Job summary

BMW in Corvallis, OR is seeking a Brand Manager who blends sharp analytics with persuasive storytelling to own and grow the brand in a hybrid work environment. The role focuses on building campaigns, pipelines, and cross-functional collaboration with a data-driven approach.

The position emphasizes ownership, collaboration with marketing and sales, and the ability to adapt to market shifts. Expect a competitive compensation and flexible remote options within the US.

Qualifications

• The candidate should show ownership mindset and strong analytical insight.
• Ability to build and manage campaigns and pipelines.
• Ability to persuade and influence stakeholders with data-backed narratives.
• Familiarity with hybrid schedules and BMW-style collaboration.
• Self-directed work style, especially in async environments.
• Strong written communication and tone for emails.

Responsibilities

• Build the campaign calendar to keep Corvallis pipeline full year-round.
• Develop Corvallis reference network to close deals.
• Prospect via cold calls, emails, and social selling to fill the pipeline.
• Read market signals and reposition the offer as needed.
• Grow brand awareness through TikTok Ads and Creative initiatives.
• Use Looker Studio insights to rank hot leads and guide strategy.
• Partner with Salesforce specialists to align content with demand-gen goals.
• Bridge Looker Studio reporting with leadership storytelling.

Skills

Brand management

Analytics

Persuasion

Hybrid work

Self-direction

Email/tone

Tools

Looker Studio

Salesforce

TikTok Ads

Job description

BMW in Corvallis, OR is seeking a Brand Manager who blends sharp analytics with persuasive storytelling to own and grow the brand in a hybrid work environment. The role focuses on building campaigns, pipelines, and cross-functional collaboration with a data-driven approach.

The position emphasizes ownership, collaboration with marketing and sales, and the ability to adapt to market shifts. Expect a competitive compensation and flexible remote options within the US.