Hybrid Brand Growth Manager — Beverages

All External Jobs; Bradenton (FL); Hybrid; USD 87,000 - 109,000; Full time

Benefits offered by this job

401(k) plan

Medical insurance

Dental insurance

Vision insurance

Company-provided life insurance

STD and LTD insurance

Voluntary life insurance

Job summary

Tropicana Brands Group is seeking an Associate Brand Manager in Chicago to execute marketing and brand strategy, grow the portfolio, and drive momentum in the beverage space.

You will translate data into actionable recommendations, lead cross-functional initiatives, and manage the day-to-day business with collaboration across Sales, Finance, and R&D. This role blends strategic thinking with hands-on execution.

Qualifications

• Experience in the F&B CPG industry with brands.
• Experience with syndicated data (Circana/IRI, Nielsen).
• Financial acumen and understanding of P&L.
• Exceptional communication and collaboration skills.
• Strategic thinker with ability to drive results in an agile environment.
• Strong analytical and problem-solving abilities.
• Entrepreneurial spirit and self-starter.
• Experience leveraging AI tools for productivity.

Responsibilities

• Own business reporting for brand and category, tracking trends and actions.
• Manage Integrated Agency Team across creative, shopper marketing and social.
• Drive ecommerce strategy and digital presence.
• Contribute to stage-gate innovation and post-launch tracking.
• Manage brand budget, forecasting and period close with Finance.
• Coordinate with Sales, Revenue Growth, Supply Chain, R&D and Insights.
• Lead packaging design, assortment strategy and campaign development.

Skills

Brand management

Data analysis

Cross-functional

Ecommerce strategy

AI productivity

P&L

Education

Bachelor's degree

MBA preferred

Tools

Circana/IRI

Nielsen

Job description

Tropicana Brands Group is seeking an Associate Brand Manager in Chicago to execute marketing and brand strategy, grow the portfolio, and drive momentum in the beverage space.

You will translate data into actionable recommendations, lead cross-functional initiatives, and manage the day-to-day business with collaboration across Sales, Finance, and R&D. This role blends strategic thinking with hands-on execution.