Brand Growth Associate - Hybrid, Chicago

Tropicana Brands Group; Chicago (IL); Hybrid; USD 87,000 - 109,000; Full time

Benefits offered by this job

401(k) plan

medical

dental

vision

company provided life

STD

LTD insurance

voluntary life

accident

hospital

critical illness coverages

Job summary

Tropicana Brands Group is seeking an Associate Brand Manager to lead strategic growth initiatives, translate data into actionable recommendations, and collaborate across functions to advance the brand in a blended work setting.

You will drive e-commerce initiatives, manage budgets, and support cross-functional teams from development through post-launch tracking in a dynamic Chicago environment.

Qualifications

• Experience with CPG brands and portfolio management.
• Experience with syndicated data (Circana/IRI/Nielsen).
• Strong financial acumen and P&L understanding.
• Excellent communication and collaboration skills.
• Strategic thinker with agile execution ability.
• Analytical problem-solving and entrepreneurial mindset.
• Experience leveraging AI tools for productivity.

Responsibilities

• Own brand and category reporting, track trends and actions from data.
• Lead Integrated Agency Team across creative, shopper marketing, social and influencer campaigns.
• Drive ecommerce strategy and digital presence, including content and AI workflows.
• Support stage-gate commercialization and post-launch performance tracking.
• Manage brand budget, forecasting and annual planning with Finance.

Skills

Brand management

Analytics

AI productivity tools

Education

Bachelor’s degree in business/marketing

MBA preferred

Job description

Tropicana Brands Group is seeking an Associate Brand Manager to lead strategic growth initiatives, translate data into actionable recommendations, and collaborate across functions to advance the brand in a blended work setting.

You will drive e-commerce initiatives, manage budgets, and support cross-functional teams from development through post-launch tracking in a dynamic Chicago environment.