Hybrid Associate Creative Director & Writer

Wpromote; New York (NY); Híbrido; USD 130 000 - 145 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Medical insurance

Dental insurance

Vision insurance

401(k) matching

Paid time off

Resumo da oferta

Giant Spoon seeks an Associate Creative Director, Writer to touch every part of the creative process and help develop culture-first work within the Giant Spoon team in New York. You will shepherd storytelling across formats, working with an ACD, Art partner, and strategy to deliver audience-focused concepts.

The role emphasizes ideation, on-set leadership, and mentoring junior staff, with a hybrid NY office schedule (Tuesdays–Thursdays in-office).

Qualificações

• 6+ years of experience as a conceptual writer in an advertising agency.
• Mastery of concepting, campaign architecture, and short form writing.
• Experience with and passion for conceptual thinking, campaign development, and cross-channel creative execution.
• Digitally connected, passionate about technology and innovation with an insatiable curiosity for how it applies to our industry.

Responsabilidades

• Collaborate with ACD, Art partner to ideate and create work that delivers on client goals and aligns with Giant Spoon's mission to expand how audiences experience brands, while also having a nuanced understanding of client feedback and a client's place in the market.
• Translate creative strategy into creative ideas, exhibiting an expert understanding of the client's brand story, the cultural environment, the marketing approach and the competition.
• Work hand in hand with an Art partner to develop internal and external presentations of creative ideas and thought processes
• Effectively share and present work internally to creative leadership and present a strong point of view; confidently pushing the envelope or proposing alternative approaches
• Collaborate with Strategy, Design and Production Teams to maintain the integrity of the creative through the concept and campaign development process
• Lead relationships with outside vendors and collaborators (e.g. directors, stylists, models, editors, etc.)
• Serve as a creative lead on-set for shoots, managing execution and working directly with outside vendors in real time to ensure quality of the final product
• Manage the day-to-day work of junior team members and may have direct reports on their own projects or across other projects to manage and mentor
• Present work to clients passionately, articulately, and in a way that reflects an understanding of client goals/desires while continuously building a deeper relationship with clients.
• Communicate concepts creatively when traditional modes of representation aren't appropriate for the situation at hand
• Communicate any flags proactively in deliverables or work to the CD or creative lead on a project
• Champion the brand with consistency across visual design assets and help develop a unified design brand language
• Craft memorable, storytelling visuals to support new business pitch opportunities
• Flex outside of the primary skill set including ability to write up idea concepts as needed

Conhecimentos

Conceptual writing

Campaign architecture

Short form writing

Cross-channel execution

Audience engagement

Digital content production

Ferramentas

Google Suite

Descrição da oferta de emprego

Giant Spoon seeks an Associate Creative Director, Writer to touch every part of the creative process and help develop culture-first work within the Giant Spoon team in New York. You will shepherd storytelling across formats, working with an ACD, Art partner, and strategy to deliver audience-focused concepts.

The role emphasizes ideation, on-set leadership, and mentoring junior staff, with a hybrid NY office schedule (Tuesdays–Thursdays in-office).