HubSpot Marketing Automation Lead

Robert Bosch Group; Pineville (NC); On-site; USD 70,000 - 110,000; Full time

Benefits offered by this job

Health insurance

401(k) with match

Paid time off

Parental leave

Job summary

Bosch Rexroth North America is seeking a driven Marketing Automation Specialist to be a key player in our marketing technology stack. You will own HubSpot strategy, manage data integrity, and partner with internal stakeholders to drive campaigns and measurable results.

Reporting to the Director of Marketing Support, you will craft automated programs, nurture flows, lead scoring, and dashboards while ensuring GDPR/CCPA compliance.

Qualifications

• Bachelor’s degree in Marketing, Business, CS or related field or equivalent experience.
• 5+ years in marketing automation with deep HubSpot expertise.
• Experience creating and optimizing complex lead nurturing campaigns and workflows.
• Ability to manage a marketing database, segmentation, data cleansing, and lead management.
• Strong project management, communication, and stakeholder influencing skills.

Responsibilities

• Design, build, and execute marketing automation programs with high accuracy.
• Own HubSpot functionality, data integrity, and regional training.
• Collaborate with marketing and sales to optimize campaigns and reporting.
• Ensure data privacy compliance (GDPR/CCPA) and provide dashboards.
• Identify risks in workflows and implement mitigation strategies.

Skills

HubSpot

Marketing automation

Data analytics

Communication

Project management

Education

Bachelor’s degree or equiv. in Marketing/CS/Business

Tools

HubSpot

Demandbase

Power BI

Excel

Sales Cloud/Salesforce

Job description

Bosch Rexroth North America is seeking a driven Marketing Automation Specialist to be a key player in our marketing technology stack. You will own HubSpot strategy, manage data integrity, and partner with internal stakeholders to drive campaigns and measurable results.

Reporting to the Director of Marketing Support, you will craft automated programs, nurture flows, lead scoring, and dashboards while ensuring GDPR/CCPA compliance.